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How to Write a Chocolate Factory Business Plan [Sample Template]

Are you about starting a chocolate production company? If YES, here is a complete sample chocolate factory business plan template & FREE feasibility report. Starting a chocolate factory/chocolate production company means that you want to come up with a product that can be consumed by all and sundry. Your product will consist of chocolate molded with candy, fruit, nut or granola; chocolate bars, plain, chocolate coatings, cocoa powder and cocoa butter, liquor and syrup.

The fact that you want your products to compete with similar products in the market place means that you will follow due process before pushing your product to the market. If you are certain that you have a winning formula and a product that meets all the requirements, then you should consider launching your own chocolate factory.

If you have decided to start a chocolate factory, then you should make sure that you carry out thorough feasibility studies and market survey. Business plan is yet another very important business document that you should not take for granted when launching your business. Below is a sample chocolate factory business plan that will help you successfully launch your own business.

A Sample Chocolate Factory Business Plan Template

1. industry overview.

Players in the Chocolate Production industry primarily engage in the processing of cacao beans, milk, sugar and other ingredients into chocolate-based confectionery, including chocolate bars and chocolate molded with nuts, fruit or granola. Industry products are then distributed to wholesalers, retailers and other intermediaries for resale to consumers.

If you are conversant with happenings in the chocolate production industry, you will agree that in time past, the industry has benefited from trends including improving disposable incomes and greater demand for premium chocolate.

However, other trends, including volatile cocoa and sugar prices and rising health consciousness, have limited industry growth. Chocolate is generally considered a discretionary good. As disposable income levels rise, demand for chocolate, particularly for premium products, increases.

However, consumers also indulge in chocolate in any economic circumstance, demonstrating the industry’s resilience to economic downfalls. Per capita disposable income is expected to increase in 2019, representing a potential opportunity for the industry.

The Chocolate Production industry is indeed a major sector of the economy of united states of America, Canada, Italy, France, United Kingdom , Ghana, South Africa, United Arab Emirates, Brazil, China and India et al.

Statistics has it that in the United States of America alone, the Chocolate Production industry generates over $19 billion annually from more than 3,556 registered and licensed chocolate production factories scattered all around the country. The industry is responsible for the employment of over 44,459 people.

Experts project the chocolate production industry to grow at a 2.1 percent annual rate between 2013 and 2018. Please note that the companies holding the largest market share in Chocolate Production in the US include Mars Inc., The Hershey Company, Ferrero Group and Chocoladefabriken Lindt & Sprungli AG.

A recent report published by IBISWorld projected the industry revenue to increase at an annualized rate of 2.0 percent over the five years to 2019, including growth of 1.4 percent in 2019. The barriers to entry in this industry are high, as the industry is dominated by the world’s most valuable and high-profile brands.

All over the world, the chocolate production industry is highly regulated because the devastating effect of fake chocolate can’t be quantified. As a matter of fact, there are several universal laws and regulations that govern the patenting, testing, safety, efficacy and marketing of products such as chocolate.

For example, in the United States, new chocolate and similar products must be approved by the Food and Drug Administration (FDA) as being both safe and effective before they can be allowed to go into the market.

If you are contemplating starting your own chocolate factory in the United States, you should ensure that you carry out a thorough market survey and feasibility studies. If you get some key factors wrong before starting your own chocolate production business, then you are likely going to struggle to stay afloat.

But over and above, chocolate factory business is a thriving and profitable business especially if you are creative and ready to take on the available market within the location where your business is plus the fact that Americans love chocolates and they are willing to try out different flavors.

2. Executive Summary

Queen Brownie® Chocolate Factory, Inc. is a licensed chocolate production company that will be located in Dallas-Fort Worth – Texas. We have been able to secure a long – term lease for a facility in a strategic location with an option of a long – term renewal on terms and conditions that are favorable to us.

The facility has government approval for the kind of production business we want to run, the facility is easily accessible. We are deliberate about that because we want easy movement of raw materials (raw cocoa, sugar and packaging containers) and finished products (chocolate).

Queen Brownie® Chocolate Factory, Inc. is in the chocolate production industry to produce chocolate molded with candy, fruit, nut or granola; chocolate bars, plain, chocolate coatings, cocoa powder; and cocoa butter, liquor and syrup. We are also in business to make profits and at the same to give our customers value for their money.

We are aware that there are several chocolate factories cum chocolate production companies scattered all around the United States whose products can be found all over the country, which is why we spent time and resources to conduct our feasibility studies and market survey so as to enable us locate the business in an area that can easily accept our products and brand.

We ensured that our facility is easy to locate and we have mapped out plans to develop a far – reaching distribution network all around Forth Smith – Texas and the United States of America.

Beyond producing quality chocolate products, our customer care is going to be second to none. We know that our customers are the reason why we are in business which is why we will go the extra mile to get them satisfied when they purchase our chocolate products.

Queen Brownie® Chocolate Factory, Inc. will ensure that all our customers (wholesale distributors) are given first class treatment whenever they visit our factory. We have a CRM software that will enable us manage a one on one relationship with our customers (wholesale distributors) no matter how large they may grow to. We will ensure that we get our customers involved when making some business decisions that will directly or indirectly affect them.

Queen Brownie® Chocolate Factory, Inc. is family business that will be owned by Irene Dickson and her immediate family members. Irene Dickson who is the Chief Executive Officer of the Company is a Graduate of Biochemistry and she holds a Master’s Degree in Business Management (MBA) from the University of California Berkley. She has over 15 years’ experience working in related industry as a director.

3. Our Products and Services

Queen Brownie® Chocolate Factory is going to run a standard chocolate factory whose products will not only be sold in Dallas-Fort Worth – Texas but also throughout the United States of America. These are some of the products that we will be offering;

4. Our Mission and Vision Statement

Our Business Structure

Queen Brownie® Chocolate Factory, Inc. is established with the aim of competing favorably with other leading brands in the industry. This is why we will ensure that we put the right structure in place that will support the kind of growth that we have in mind.

We will make sure that we only hire people that are qualified, health – conscious, honest, hardworking, customer centric and are ready to work to help us build a prosperous business that will benefit all the stake holders.

As a matter of fact, profit-sharing arrangement will be made available to all our senior management staff and it will be based on their performance for a period of ten years or more depending how fast we meet our set target. In view of that, we have decided to hire qualified and competent hands to occupy the following positions;

Factory Manager

Human Resources and Admin Manager

Merchandize Manager

Sales and Marketing Manager

Distribution Truck Drivers

5. Job Roles and Responsibilities

Chief Executive Officer – CEO (Owner):

Accountant/Cashier

Client Service Executive

Production Workers/Machine Operators:

6. SWOT Analysis

We are quite aware that there are several chocolate production companies in the United States of America, which is why we are following the due process of establishing a business so as to compete favorably with them. We know that if a proper SWOT analysis is conducted for our business, we will be able to position our business to maximize our strength, leverage on the opportunities that will be available to us, mitigate our risks and be welled equipped to confront our threats.

Queen Brownie® Chocolate Factory, Inc. employed the services of an expert HR and Business Analyst with bias in startup business to help us conduct a thorough SWOT analysis and to help us create a Business model that will help us achieve our business goals and objectives. This is the summary of the SWOT analysis that was conducted for Queen Brownie® Chocolate Factory, Inc.;

Part of what is going to count as positives for Queen Brownie® Chocolate Factory is the vast experience of our management team, we have people on board who are highly experienced and who understand how to grow a business. So also, our closeness to several cocoa plantations, large national distribution network and of course our excellent customer service culture will definitely count as a strong strength for the business.

A major weakness that may count against us is the fact that we are a new chocolate factory and we don’t have the financial capacity to engage in the kind of publicity that we intend giving the business especially when big names like Mars Inc., The Hershey Company, Ferrero Group and Chocoladefabriken Lindt & Sprungli AG. et al are already determining the direction of the market.

From all projections from experts, one thing is certain, consolidation will boost market share concentration and profit margins despite volatile input costs. As a result of that, we were able to conduct a thorough market survey and feasibility studies so as to position our business to take advantage of the existing market for chocolate products and also to create our own new market. We know that it is going to requires hard work, and we are determined to achieve it.

Aside from unfavorable government policies and economic impasse, a major threat that may likely confront us is the arrival of a new chocolate factory or related product manufacturing company in same location where ours is located or who might want to explore our market base.

7. MARKET ANALYSIS

If you are conversant with the existing trend in the chocolate production industry, you will agree that despite the fact that there are competitions in different stages of the industry, most chocolate factories are leveraging on creativity in terms of packaging and marketing to continue to stay afloat in the industry.

In addition, the introduction of healthier chocolate products has helped producers secure growth. As a matter of fact, trade for the Chocolate Production industry depends in part on the value of the dollar relative to other currencies of other countries.

An appreciating dollar causes domestic goods to be relatively more expensive in foreign markets, hurting exports. It also heightens competition from imports. The trade-weighted index is expected to fall in 2019. However, the overall volatile nature of this driver poses a potential threat to the industry.

8. Our Target Market

When it comes to selling chocolate and candies et al, there is indeed a wide range of available customers. In essence, our target market can’t be restricted to just a group of people, but all those who resides in our target market locations.

In view of that, we have conducted our market research and we have ideas of what our target market would be expecting from us. We are in business to engage in wholesale distribution and to retail our chocolate to the following groups of people;

Our competitive advantage

It is known fact that in the world of business, especially in recent time, the competition is on the ascending and in order to stay competitive you must be innovative and highly creative, hence we will continue to create new products in response to rising health consciousness.

Part of what is going to count as a competitive advantage for Queen Brownie® Chocolate Factory is the vast experience of our management team, we have people on board who are highly experienced and understand how to grow the business from the scratch to becoming a national phenomenon.

So also, our closeness to some of the largest cocoa plantations in Texas, our large and far reaching national distribution network and of course our excellent customer service culture will definitely count as a strong strength for the business.

Lastly, our employees will be well taken care of, and their welfare package will be among the best within our category in the chocolate production industry, meaning that they will be more than willing to build the business with us and help deliver our set goals and achieve all our aims and objectives. We will also give good working conditions and commissions to freelance sales agents that we will recruit from time to time.

9. SALES AND MARKETING STRATEG

Queen Brownie® Chocolate Factory, Inc. is established with the aim of maximizing profits in the chocolate production industry and we are going to go all the way to ensure that we do all it takes to sell our chocolate products to a wide range of customers.

We will generate income by supplying the following products;

10. Sales Forecast

One thing is certain when it comes to chocolate factory, if your products are well – packaged and branded and if your production chocolate factory is centrally positioned and easily accessible, you will always attract customers cum sales and that will sure translate to increase in revenue generation for the business.

We have been able to examine the chocolate production industry, we have analyzed our chances in the industry and we have been able to come up with the following sales forecast.

N.B : This projection was done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown and there won’t be any major competitor offering same products and customer care services as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.

Before choosing a location to start Queen Brownie® Chocolate Factory, Inc. and also the kind of chocolate products we produce, we conducted a thorough market survey and feasibility studies in order for us to be able to be able to penetrate the available market in our target market locations.

We hired experts who have good understanding of the industry to help us develop marketing strategies that will help us achieve our goal of winning a larger percentage of the available market in Dallas-Fort Worth – Texas and other cities in the United States of America.

In summary, Queen Brownie® Chocolate Factory, Inc. will adopt the following sales and marketing approach to sell our chocolate products;

11. Publicity and Advertising Strategy

Queen Brownie® Chocolate Factory, Inc. has a long – term plan of distributing our chocolate products in various locations all around the United States of America, which is why we will deliberately build our brand to be well accepted first in Dallas-Fort Worth – Texas before venturing out. Here are the platforms we intend leveraging on to promote and advertise Queen Brownie® Chocolate Factory, Inc.;

12. Our Pricing Strategy

We are aware of the pricing trend in the chocolate production industry which is why we have decided to produce various sizes and types of chocolate products.

In view of that, our prices will conform to what is obtainable in the industry but will ensure that within the first 6 to 12 months our chocolate products are sold a little bit below the average price of various chocolate brands in the United States of America. We have put in place business strategies that will help us run on low profits for a period of 6 months; it is a way of encouraging people to buy into our chocolate brand.

The payment policy adopted by Queen Brownie® Chocolate Factory, Inc. is all inclusive because we are quite aware that different customers prefer different payment options as it suits them but at the same time, we will ensure that we abide by the financial rules and regulation of the United States of America.

Here are the payment options that Queen Brownie® Chocolate Factory, Inc. will make available to her clients;

In view of the above, we have chosen banking platforms that will enable our client make payment for chocolate products purchase without any stress on their part. Our bank account numbers will be made available on our website and promotional materials.

13. Startup Expenditure (Budget)

Starting a standard chocolate factory is indeed a capital – intensive business because the amount required in setting up a chocolate factory is relatively much for a starter. The bulk of the startup capital will be spent on leasing or acquiring a facility and also in purchasing evaporating machine/steamer, sugar extractor, stirring tank, mold and sealing machines, a mini lab and good drainage system.

Aside from that, you also need to purchase distribution trucks, raw production materials, and paying of your employees and utility bills. These are the key areas where we will spend our startup capital;

We would need an estimate of $500,000 to successfully set up our chocolate factory in Dallas-Fort Worth – Texas.

Generating Funds/Startup Capital for Queen Brownie® Chocolate Factory, Inc.

Queen Brownie® Chocolate Factory, Inc. is a family business that is owned and financed by Mrs. Irene Dickson and her immediate family members. They do not intend to welcome any external business partner which is why he has decided to restrict the sourcing of the startup capital to 3 major sources.

N.B: We have been able to generate about $200,000 ( Personal savings $150,000 and soft loan from family members $50,000 ) and we are at the final stages of obtaining a loan facility of $300,000 from our bank. All the papers and documents have been signed and submitted, the loan has been approved and any moment from now our account will be credited with the amount.

14. Sustainability and Expansion Strategy

The future of any business lies in the number of loyal customers that they have, the capacity and competence of their employees, their investment strategy and the business structure. If all of these factors are missing from a business (company), then it won’t be too long before the business close shop.

One of our major goals of starting Queen Brownie® Chocolate Factory, Inc. is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running. We know that one of the ways of gaining approval and winning customers over is to retail our chocolate products a little bit cheaper than what is obtainable in the market and we are prepared to survive on lower profit margin for a while.

Queen Brownie® Chocolate Factory, Inc. will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and retraining of our workforce is at the top burner.

We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

Check List/Milestone

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Business Plan for Chocolatiers

Business Plan for Professional Chocolatiers

The Business Plan for Chocolatiers Program is an intensive, part-time program in developing a business plan delivered 100% online over a one-month period at the end of the Professional Chocolatier Program . During the program, students focus each week on a different section of the plan: management, marketing, operations and finance using the knowledge and research you learned during the Professional Chocolatier Program.

About Upcoming Programs

Committing to a business plan forces you to do your homework and focus on what you know and don't know about your business. This practical curriculum covers all the elements of a business plan, while at the same time focusing on those issues of importance to a chocolatier. The curriculum touches on all chocolatier business models selling through the following sales channels: retail, wholesale, Internet and/or events/markets.

Mentoring is as important as the curriculum. Our Ecole Chocolat Business Instructor and Tutor Rachel McKinley will be there right with you, giving advice and tips to make sure you don't forget anything. Besides writing the majority of the curriculum, Rachel pens a Tales from the Frontline in each module relating her direct experience in compiling – and then later revising – her own business plan.

For registrants of the January 2023 Professional Chocolatier Program Plus , the Business Plan portion of the program will be April 24 - May 19, 2023.

For those people who want to register for the Business Plan program but are not taking the Professional Chocolatier Program Plus, the next available Business Plan program is April 24 - May 19, 2023.

Ecole Chocolat STUDENTS OR GRADUATES click here: REGISTRATION

New Students, you should:

Please contact us at: [email protected] to arrange for enrollment in this program. Registration fee is $245.00 US.

Chocolate truffles

What Will I Learn?

Understanding entrepreneurship

The business plan and management

The marketing plan

The operations plan

The financial plan

Program objectives

This is a non-certificate course, so there are no graded assignments. You'll be working through your plan, step by step, each week using a guided worksheet focused on each module. Our goal is that you have your business plan in first-draft form by the end of this one-month program. You should plan to set aside at least six hours per week for research, thinking and writing.

Protecting your plans

All students are anonymous to each other in this program to protect your privacy and intellectual property. We do strongly encourage questions for the tutor and discussions in our forum, but, again, anonymously.

Your Learning Experience

How do we teach chocolate making online?

Click here for a more information about our learning experience.

Our school faculty

Click here to read more about our instructors and tutors.

When is the Business Plan for Chocolatiers Program offered during the year?

We offer sessions of the program starting at the end of the Professional Chocolatier Program in April, June and November each year.

Is there a restriction on the number of students you take each session?

Even though the curriculum is online, we do cut off registrations when we reach the maximum number of students our instructor and online tutor feel they have adequate time to be able to work with properly.

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What our graduates have to say

“Absolutely. the course was extremely thorough, well constructed and engaging. I went from feeling like this was somewhat of an impossibility to feeling quite prepared. Rachel always seems to be able to make courses easily digestible, extremely informative, and you finish feeling quite inspired and prepared!” Jordan, July '22 Graduate

"I found the information very useful and helpful in building my business plan. I have been working on a business plan for a while now and did not think about a lot of things this course discussed or asked in the questionnaires, so it has been great for me. The ability to work at my own pace and that no matter which region students are from the information is relevant." Sandra, Jan '22 Graduate

“The information provided was extremely in depth and very informative. Enjoyed the step-by-step process in creating a business plan that I feel prepared for aligning with my industry. The step-by-step process supported by materials provided as outline for a successful business plan.” Sara, Jan '22 Graduate

More comments from our graduates

Cancellation policy

You can cancel from the Business Plan for Chocolatiers Program up to three days before the start of the program. A refund of your registration fee, minus a 10% administration fee, may take approximately 10 working days to process. Because our programs are usually full, and in order to make sure all students are committed, on the start date of your program your registration fee becomes non-refundable and non-transferable to another session (except in extraordinary circumstances).

Get reminders about upcoming classes! To receive program updates and news, click the link below.

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Ecole Chocolat is a woman-owned and operated chocolate education organization. Founded by chocolatier, Pam Williams, we are the professional school of chocolate arts for both chocolatiers and chocolate makers. We also donate our time, leadership, expertise and funds to preserve the fine chocolate industry and save fine cacao.

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chocolate production business plan pdf

Chocolate Making Business Plan: The Idea That Can Never Go Out Of Business 2

Chocolate Making Business Plan: The Idea That Can Never Go Out Of Business

Just the word chocolate is enough to trigger our taste buds and its demand has always been ever increasing. There’s no doubt that the market of chocolate is a flourishing one and it will continue to do so in the coming years. Therefore the business plan of chocolate making proves to be a highly lucrative one.

Chocolates come in various types depending upon the shape, size, and ingredients that are used in the manufacturing process and also the content of cocoa. It is loved by people of all age groups, and that’s what makes chocolates THE most favorite thing in the world.

Researching About The Chocolate Making Business Plan:

Before stepping into any industry, it is crucial to learn about every aspect concerned with the business type. This is important in order to make the business plan successful and also it will help you in determining whether this business plan is right for you or not.

Legal Authorization of your business plan

1. business registration.

The first thing that you are going to need is the registration of the business. For the business registration, you will need to visit the official government website of the Ministry of Corporate Affairs.

2. Food Licensing

3. gst registration.

The service tax registration, that is the GST registration is not only mandatory, but it is also a duty of every entrepreneur starting a business plan. For GST registration, visit this link.

4. Fire Department Licensing

Setting up the commercial unit.

The area needs to be clean and should have all the important facilities such as water supply, electricity, sufficient transport facility, etc. You should also abide by all the official rules made by the government about maintaining an edible item manufacturing unit.

Raw materials required in the chocolate-making process

Though there are different ingredients involved in the making of different chocolates but there are some prime ingredients that are involved in each one of them, they are listed below:

Apart from these, there are other ingredients too that are involved in the process of making chocolates. They are used for giving different flavors to the product, such as dry fruits are used for making nutty chocolate bars, some of them also make use of peanuts in the manufacturing process.

Other Requirements

Chocolate manufacturing process, 1. cleaning.

The first step of chocolate manufacturing will be cleaning the cocoa beans that will be used later for making the chocolates. First, the whole dried fruit is passed through a machine, in this machine the exterior of the cocoa bean is removed and they are cleaned for the further process.

2. Roasting

3. shell removal.

Now they are placed on a conveyor where the mechanical sieves remove the broken pieces. They are blown away with the help of large fans.

4. Grounding Nibs

The heat generated in the process melts cocoa butter which is now called chocolate liquor.

5. Mixing ingredients

6. refining.

In this process, the chocolate is poured in the tempering machines to help with the cooling, After this step now the chocolate is ready to be poured in the molds to get the desired shape.

8. Packaging

Chocolate making business is highly a lucrative one if executed in the right way, it can also generate high margins if you provide your customers with quality.

Also read: https://www.halfmba.com/homemade-pickle-business-plan/

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COMMENTS

  1. Chocolate Factory Business Plan [Sample Template for 2022]

    Players in the Chocolate Production industry primarily engage in the processing of cacao beans, milk, sugar and other ingredients into chocolate-based confectionery, including chocolate bars and chocolate molded with nuts, fruit or granola.

  2. Chocolate Business Plan for Professional Chocolatiers

    The Business Plan for Chocolatiers Program is an intensive, part-time program in developing a business plan delivered 100% online over a one-month period at the end of the Professional Chocolatier Program. During the program, students focus each week on a different section of the plan: management, marketing, operations and finance using the ...

  3. Chocolate Company - Business Plan | PDF | Chocolate | Sugar ...

    Operational Plan Production The product will be manufactured by Full Automatic Chocolate Production Line (QH200), with this system, baking the moulds, depositing, forming etc. series procedure can be achieved automatically. It's available to depositing all shape of chocolate. Such as double color filled-inside, nuts etc chocolate.

  4. Chocolate Making Business Plan | Half MBA

    The chocolate making business plan requires you to have some licensing and registration in order to start the company. Following is the list of permits that you will need to acquire: 1. Business Registration The first thing that you are going to need is the registration of the business.

  5. business plan for chocolate company.pdf - A Business Plan...

    Objectives To manufacture and provide the customers with the quality products to the best interest of the customers. To create Price competitive Products as part of the effect to increase the world access to high quality chocolates. To ensure a hygiene & clean working environment as to continue to produce Safe & Tasty Products To strive to Meet & …

  6. Business plan for chocolate company - A Business ... - StuDocu

    Business plan for chocolate company - A Business Plan For starting Yummy Chocolate Company Submitted - Studocu On Studocu you find all the lecture notes, summaries and study guides you need to pass your exams with better grades. DismissTry Ask an Expert Ask an Expert Sign inRegister Sign inRegister Home Ask an ExpertNew My Library Discovery