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How to Start a Computer Business
Last Updated: January 17, 2023 References
This article was co-authored by Luigi Oppido and by wikiHow staff writer, Christopher M. Osborne, PhD . Luigi Oppido is the Owner and Operator of Pleasure Point Computers in Santa Cruz, California. Luigi has over 25 years of experience in general computer repair, data recovery, virus removal, and upgrades. He is also the host of the Computer Man Show! broadcasted on KSQD covering central California for over two years. This article has been viewed 169,544 times.
While your dream may be to start the next Apple or Microsoft out of your garage, it is more likely that your desire to start a computer business involves dealing with existing systems via sales, service, or support. With the rapid changes in technology that have already led some to place us in the “post-PC era,” [1] X Research source the job of a computer repair person , for instance, has changed quite a bit from ten years ago and will surely be quite different ten years from now. Beyond keeping up with changing technology and maintaining your expertise, however, starting a computer business requires many of the same skills required of any other small business field — things like a clear business plan, a smart marketing strategy , and outstanding customer service.
Aligning Your Skills and Goals With the Market

- Have you ever dissected, reassembled, or repaired a computer? Are you familiar with all major operating systems? Have you worked in the computer field before? Honestly assess your readiness to start a computer business, or ask someone else with industry knowledge help you make the assessment.
- Completing a degree in the computer field will certainly help you in starting a business, but it is unlikely that most customers will ask to see your diploma. More important is your ongoing gathering of experience, whether through education, training, or employment.
- Certification is a good way to indicate expertise, though. You may want to seek A+ certification from the Computer Technology Industry Association (CompTIA), or the related N+ network certification, or become a Microsoft Certified System Engineer (MCSE). [2] X Research source These can help give your business card an air of legitimacy.

- In this so-called “post-PC era,” you may find demand for traditional computer sales, service, and/or support to be much reduced, especially among a younger, tech-savvy population. However, especially in areas with older populations and/or small-town and rural areas, you may find a greater percentage of people in need of PC repairs and support. Remember, you need to keep up with the latest technology; many of your potential customers do not (and will not). [3] X Research source [4] X Research source

- New technology is meant to make life easier, but many consumers find it to be just another layer of confusion. General set-up and troubleshooting tasks, like setting up printers and wireless networks, data recovery and wiping, and media archiving or editing, may remain a viable component of your business, even if PC repair requests decrease.
- If you can prove yourself to be an expert on computers and related technology, and can build a positive reputation, you should be able to find a niche for your computer business.

- If you’re looking to keep your computer business as a part-time job, then keeping your focus on repairs and troubleshooting may suffice.
- Building your business into a full-time occupation, however, may require further diversification of the products and services you offer, perhaps by selling parts, accessories, or entire systems. You’ll need to draw in a loyal client base and build a positive reputation in the community.
Succeeding in the Computer Business

- Even if computers are your focus, expect people to seek help and guidance with all sorts of mobile technology, from phones to tablets to watches. You may or may not want to get into the mobile tech sales and/or service business — consider the increased inventory demands, for instance — but being able to provide general troubleshooting, training, and support on the latest devices may prove quite useful. [7] X Research source
- If home service calls are part of your business, the essential toolkit you take with you will continue to shift along with technology. However, you can find a good list of basic equipment you’ll need (for the time being) at https://www.technibble.com/categories/starting-computer-repair-business/ .

- You’ll deal with panicked customers who think they’ve just lost all their important files, irate customers who want immediate help at 10 p.m., and hovering customers who want to supervise (and ask about) every move you make. You need to be able to remain calm , courteous, and patient. As a small business, you’re not likely to be able to match the prices of your larger competitors — the personalized service you offer needs to offset this disadvantage.

- Put some thought to your business name, logos , signage, marketing, etc. Create a professional look that presents your business as legitimate and lasting. [9] X Research source
- Referrals will be essential to your business. Always hand out professional-looking business cards to existing customers, and consider offering referral discounts or rewards. Throwing in some free service or equipment is a small price to pay in order to build up your customer base. [10] X Research source
- Especially if you don’t have a storefront, make your business website and/or social media presence appear professional and interconnected to your overall brand.

- Working from home, for instance, offers more flexibility and less overhead costs, but also offers less visibility and possibly more distractions. A well-placed storefront adds to your visibility and helps legitimize your business in the public’s mind, but it comes at a cost and tends to lock you into a more rigid schedule.
- If you focus on computer repairs, working in your own shop may limit distractions and save you time and travel money, but customers may be more comfortable with you working on the equipment in their homes. (Your potential liability is also likely to be reduced when you don’t take the equipment with you.)
Starting a Small Business: Some Basics

- See How to Write a Business Plan for a good primer on the process of creating this important document.

- You may want to save on taxes by having customers pay cash “under the table” and not reporting the income, but this gives your business an air of illegitimacy (as well it should) for your customers. You are better off paying the taxes and appearing (and being) legitimate. [12] X Research source
- How to Open a Small Business offers some nice information on the legal requirements of establishing a business. The U.S. Small Business Administration website is also a great resource; see, for instance, https://www.sba.gov/content/follow-these-steps-starting-business .

- Volunteer some of your time and expertise. Be a supporting sponsor at community events (with the requisite public recognition, of course). Use your advertising and branding to develop a sense of stability and permanence for your business, even in a field that changes as rapidly as computers.
- No matter the nature of your small business, you need to be visible, you need to be reliable, and you need to provide a personalized experience that builds customer loyalty.
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You Might Also Like

- ↑ https://www.technibble.com/moving-wearable-mobile-repair-post-pc-era/
- ↑ http://www.computerhope.com/issues/ch001553.htm
- ↑ https://www.technibble.com/categories/starting-computer-repair-business/
- ↑ http://www.mytopbusinessideas.com/computer/
- ↑ http://www.yfncg.com/how-to-start-a-computer-business/
- ↑ http://www.tomshardware.com/answers/id-1813630/starting-computer-repair-setup-consulting-business-tips.html
About This Article

To start up a successful computer business, find a way to match your skills with the needs of your local computer market. Assess the training and experience that you have with computers to determine the type of computer business that is best suited to your talents. For example, if you have experience building personal computers, you can use your background to start up a business selling discounted computers that you assemble from parts that you acquire. In addition to your skills and experience, it’s important that you analyze the market around you to see if you can start a successful business. Consider the demographics in your area and think about what type of computer products or services they’re likely to purchase. For example, if you’re selling discounted computer systems, and your area has a large number of older people looking to buy a simple home computer, you may have a market for your business! For tips about how to build your brand identity when you’re starting a computer business, keep reading! Did this summary help you? Yes No
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Home » Sample Business Plans » Technology
How to Write a Computer Sales & Service Business Plan [Sample Template]
Are you about starting a computer sales & services business? If YES, here is a complete sample computer sales & services business plan template & feasibility report you can use for FREE . According to a recent report, computer sales and related services are expected to exceed $47 billion this year in the U.S. alone, with computer servicing leading the way.
This goes to show that any entrepreneur who properly positions himself or herself in computer sales and servicing industry would definitely enjoy good business turnover. As a matter of fact, almost all businesses and homes have computers, and these people may not have the skills, time or the desire to do their own computer servicing, repairs and upgrades, and that puts a computer physician right in the middle of one of the fastest-growing industries in the world.
A Sample Computer Sales & Services Business Plan Template
1. industry overview.
The computer sales and servicing industry includes operators that mainly sell and service all forms of computers such as desktops, laptops, notebooks, palmtops and software, as well as accessories like printers, scanners and keyboards. These goods are generally purchased from domestic and international manufacturers and wholesalers and then sold to end consumers, including households and businesses.
Computers have exploded throughout America and the world over the past 30 years – from 2,000 units shipped in 1960 to 900,000 in 1980 to 7 million in 1990 to over 15 million per year by 2003 to over 65 million per quarter in 2015. With this rapid growth, there has been a corresponding increase in the need for computer services.
If you are conversant with happenings in the Computer Sales and Services industry, you will notice that computers are rapidly becoming indispensable household and personal products. In spite of the growing ubiquity of these products, retailers of computers, peripherals and consumer electronics have experienced some time-consuming challenges over the past five years.
Swift technological change, increased production efficiency and a highly globalized supply chain have lowered computer retail prices, hampering the industry’s revenue potential.
In addition, the increasing adoption of e-commerce has reduced customer traffic in computer stores, further limiting revenue. More consumers are now taking advantage of online shopping, which facilitates product and price comparisons. Going forward, industry revenue is expected to decrease.
The Computer Sales and Services industry is indeed a large industry and pretty much active in most countries of the world. Statistics has it that in the united states of America alone, there are about 18,173 registered and licensed (big, medium scale and small) computer manufacturing companies scattered all across the United States responsible for employing about 94,791 people and the industry rakes in a whooping sum of $29 billion annually.
The industry is projected to enjoy -0.4 percent annual growth within 2012 and 2017. It is important to state that Apple Inc., Best Buy Co. Inc. and Fry’s have lion shares of the available market in this industry.
Computer sales account for an estimated 44.0 percent of industry revenue in 2017. Products in this segment include desktops and laptops, with laptop sales outpacing that of desktops. While desktops were historically the most commonly purchased computer product, the falling price of computers and computer components over the past five years reduced the premium that laptops once commanded over desktops.
A majority of consumers’ favor laptops for their portability, augmented by the increasingly wireless data infrastructure. However, desktops still maintain advantages in niche market, particularly with gaming enthusiasts and computer power users who prefer a desktop computer’s superior upgrade potential, ease of repair and customizability.
No doubt everybody will quite agree that the computer sales and services industry has come to stay and of course it is one industry that plays key roles not only in the business world, but also in almost all aspects of what goes around in our world today as long as computers are involved.
Over and above, the Computer Sales and Services industry is an open industry hence a low level of market share concentration. Even though large multiservice agencies operate in the industry, revenue is also spread among thousands of small computer stores and repair centers.
2. Executive Summary
Harry & Barry® Computer Sales & Services Center, LLC is a U.S based computer sales and services company. We have been able to secure a standard store facility in a central business district in Phillips Avenue, Sioux Falls – South Dakota. We are set to compete in the highly competitive computer sales and services industry not only in Sioux Falls – South Dakota, but also throughout the United States market.
Harry & Barry® Computer Sales & Services Center, LLC will engage in the sales and servicing of all forms of computers such as desktops, laptops, palmtops and software, as well as accessories like printers, scanners and keyboards. Our business goal is to become one of the top brands in the computer sales and services industry in the United States and we will make sure that we do all we can to compete favorably with leaders in the industry.
Our workers are going to be selected from a pool of certified and highly experienced computer sales and services engineers in and around Sioux Falls – South Dakota and also from any part of the United States of America as the business grows. We will make sure that we take all the members of our workforce through the required training that will position them to meet the expectations of the company.
At Harry & Barry® Computer Sales & Services Center, LLC, our client’s best interest will always come first, and everything we do will be guided by our values and professional ethics. We will ensure that we hold ourselves accountable to the highest standards by meeting our client’s needs precisely and completely.
Harry & Barry® Computer Sales & Services Center, LLC is a joint partnership business that is owned by Engr. Harry Jordan a computer engineer par excellence who graduated with from Illinois Institute of Technology (B.Engr. Computer Engineering), and his friend and business partner Barry Martins (B.Sc. Business Management).
They have a combined experience that can help them build Harry & Barry® Computer Sales & Services Center, LLC to favorably compete with other leading computer sales and services businesses in the United States of America.
3. Our Products and Services
Harry & Barry® Computer Sales & Services Center, LLC is established with the aim of maximizing profits in the computer sales and services industry. We want to compete favorably with companies in the United States which is why we have put in place a competent quality assurance team that will ensure that every service rendered meets and even surpasses our customers’ expectations.
We will work hard to ensure that Harry & Barry® Computer Sales & Services Center, LLC is not just accepted in Sioux Falls – South Dakota but also in other cities in the United States of America. Our products and services are listed below;
- Sales and servicing of all sort of computers
- Sales and servicing of computer peripherals (e.g. printers, monitors, keyboards, mouse and speakers)
- Sale of computer software
- Computer installation
- Computer Cloning/upgrade
- Offering other computer repair and installation related services
4. Our Mission and Vision Statement
- Our vision is to establish a one stop computer sales and service center whose services and brand will not only be accepted in Sioux Falls – South Dakota but also in other cities in the United States of America.
- Our mission is to retail computers and related products and also to provide professional computer services that will assist businesses and individuals in ensuring that their computers are always in good shape to help them carry out their business.
- We want to build a computer sales and services company that can favorably compete with other leading brands in the computer sales and services industry.
Our Business Structure
Harry & Barry® Computer Sales & Services Center, LLC, is a computer sales and services company that intend starting small in Phillips Avenue, Sioux Falls, but hopes to grow big in order to compete with leading computer sales and services companies in the United States.
We are aware of the importance of building a solid business structure that can support the picture of the kind of world class business we want to own. This is why we are committed to only hire the best hands within our area of operations.
At Harry & Barry® Computer Sales & Services Center, LLC, we will ensure that we hire people that are qualified, hardworking, creative, customer centric and are ready to work to help us build a prosperous business that will benefit all the stake holders.
As a matter of fact, profit-sharing arrangement will be made available to all our senior management staff and it will be based on their performance for a period of five years or more as agreed by the board of trustees of the company. In view of the above, we have decided to hire qualified and competent hands to occupy the following positions;
- Chief Executive Officer
- Store Manager
- Head, Technical Services
- Human Resources and Admin Manager
- Sales and Marketing Executive
- Computer Repair and Maintenance Engineers and Technicians (10)
- Client Service Executive
5. Job Roles and Responsibilities
Chief Executive Officer – CEO:
- Increases management’s effectiveness by employing, choosing, orientating, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions; providing educational opportunities.
- Accountable for fixing prices and signing business deals
- Responsible for providing direction for the business
- Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
- Responsible for signing checks and documents on behalf of the company
- Evaluates the success of the organization
- Reports to the board
Admin and HR Manager
- Responsible for overseeing the smooth running of HR and administrative tasks for the organization
- Maintains office supplies by checking stocks; placing and expediting orders; evaluating new products.
- Ensures operation of equipment by completing preventive maintenance requirements; calling for repairs.
- Defines job positions for recruitment and managing interviewing process
- Carries out induction for new team members
- Responsible for training, evaluation and assessment of employees
- Responsible for arranging travel, meetings and appointments
- Oversees the smooth running of the daily office activities.
Store Manager:
- Responsible for managing the daily activities in the store
- Ensures that proper records of computers and computer parts are kept and warehouse does not run out of products
- Ensures that the store facility is in tip top shape and goods are properly arranged and easy to locate
- Controls distribution and supply chain inventory
- Supervises the workforce in the sales floor
- Helps to ensure consistent quality of computers and computer parts are purchased and retailed in good price that will ensure we make good profit
Head, Technical Services:
- Serves as project manager of the organization; works directly with employees
- Maintains quality service by establishing and enforcing organization standards.
- Makes certain that the technical department performs efficiently, coordinates employee efforts, facilitates communication between management and computer repairs and maintenance engineers and technicians
- Ensures that the organization work in line with international best practices.
Sales and Marketing Manager
- Manages external research and coordinate all the internal sources of information to retain the organizations’ best customers and attract new ones
- Models demographic information and analyze the volumes of transactional data generated by customer
- Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of development projects.
- Writing winning proposal documents, negotiate fees and rates in line with organizations’ policy
- Responsible for handling business research, market surveys and feasibility studies for clients
- Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
- Develops executes and evaluate new plans for expanding sales
- Creates new markets cum businesses for the organization
- Empower and motivates the sales team to meet and surpass agreed targets
Accountant/Cashier:
- Responsible for preparing financial reports, budgets, and financial statements for the organization
- Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.
- Responsible for financial forecasting and risks analysis.
- Performs cash management, general ledger accounting, and financial reporting for one or more properties.
- Responsible for developing and managing financial systems and policies
- Responsible for administering payrolls
- Ensuring compliance with taxation legislation
- Handles all financial transactions for the organization
- Serves as internal auditor for the organization.
Computer Repair and Maintenance Engineers (2) and Technicians (8)
- Responsible for general computer repairs and maintenance services
- Carry out computer installation services for clients
- Responsible for carrying out computer cloning and upgrade
- Responsible for handling Networking of computer system
- Responsible for handling virus removal Data recovery
- Handles computer and accessories sales and supply for the organization
Help Desk Officers
- Welcomes clients and potential clients by greeting them in person or on the telephone; answering or directing inquiries.
- Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level.
- Through interaction with clients on the phone, uses every opportunity to build client’s interest in the company’s products and services.
- Manages administrative duties assigned by the creative director in an effective and timely manner.
- Consistently stays abreast of any new information on the organizations’ products, promotional campaigns etc. to ensure accurate and helpful information are supplied to clients when they make enquiries.
- Find out the customer’s needs, recommend, select and help locate the right merchandise, describe a product’s features and benefits.
- Bag, package or gift-wrap merchandise as requested by customers.
6. SWOT Analysis
Because of our quest for excellence, Harry & Barry® Computer Sales & Services Center, LLC engaged the services of a core professional in the area of business consulting and structuring to assist our organization in building a well – structured computer sales and services business that can favorably compete in the industry in the United States.
Part of what the business consultant did was to work with the management of our organization in conducting a comprehensive SWOT analysis for Harry & Barry® Computer Sales & Services Center, LLC. Here is a summary from the result of the SWOT analysis that was conducted on behalf of Harry & Barry® Computer Sales & Services Center, LLC;
Our core strength lies in the power of our workforce. We have a team of trained and certified computer repair engineers and technicians, a team with excellent qualifications and experience in various niche areas in the industry. Aside from the synergy that exists in our carefully selected workforce, our services will be guided by best practices in the industry and we will ensure that we have all brands and types of computers in our store per time.
As a new computer sales and services center in Sioux Falls – South Dakota, it might take some time for our organization to break into the market and gain acceptance especially from top profile clients in the already highly competitive computer sales and services industry; that is perhaps our major weakness. Another weakness is that we may not have the required cash to pump into promoting our business the way we would want to.
- Opportunities:
No doubt, the opportunities in the computer sales and services industry is massive considering the number of individuals and businesses that own computers. So also, the launch of new tablets will likely drive consumers into stores to test and compare products. As a computer sales and services company, we are ready to take advantage of any opportunity that is available in the industry.
The increasing adoption of e-commerce has reduced customer traffic in computer stores, further limiting revenue and also, the domestic PC market has shrunk due to market saturation and greater competition from tablets, are some of the threats that will confront us.
So also, one major threat that we are likely going to face is economic downturn. Another threat that may likely confront us is the arrival of a new computer sales and services center in same location where our target market exists and who may want to adopt same Business model like us.
7. MARKET ANALYSIS
- Market Trends
The extent at which the internet and computer has taken over our world is a pure sign that every computer literate needs the services of a computer repairer when his/her computer malfunctions – be it hardware or software.
The very nature of the Computer Sales and Services industry, with its extraordinary rate of technological development, creates a constant need for businesses skilled in updating and advising customers on computer-related issues.
With every individual armed with a computer and with almost all valuable information in our daily lives being stored in the computer, the computer selling business is booming and with this booming comes a need for repair.
Everybody with a computer knows that moment of panic when the hard drive crashes–and for business people, it usually happens when they are staring into the eye of a deadline. The need for computer physicians is growing every day and more people are venturing into this field, making it a competitive and goal oriented industry.
Lastly, the computer sales and services industry will continue to evolve due to the advancement of computer technology and software designs et al.
8. Our Target Market
Before starting our computer sales and services business in Sioux Falls – South Dakota, we conducted a market survey and feasibility studies and we are certain that there is a wide range of both corporate and individual clients who cannot successfully run their businesses without computers.
In view of that, we have created strategies that will enable us reach out to various corporate organizations and individual who we know can’t afford to do without our products and services. Below is a list of people we will specifically market our products and services to;
- Banks, Insurance Companies and other related Financial Institutions
- Blue Chips Companies
- Corporate Organizations
- Real Estate Owners, Developers, and Contractors
- Research and Development Companies
- The Government (Public Sector)
- Schools (High Schools, Colleges and Universities)
- Celebrities, Politicians, Public Figures and Public Speakers
- Sport Organizations
- Religious Organizations
- Television Stations
- Printing Press (Publishing Houses) and Authors
- Branding and Advertising agencies
- Individuals and households who own computers
Our Competitive Advantage
Surviving in the business world as a computer sales and services company requires more than your expertise, knowing how to deliver standard repairs and maintenance but also how to network with key people that matter.
We are quite aware that to be highly competitive in the computer sales and services industry means that you are not only expected to deliver reliable computer supply, installation, repair, networking and maintenance jobs, but you must be able to meet set targets.
No one would want to continue to hire your services if don’t always meet up with the target date of completion of projects. Our competitive advantage lies in our ability to control stock at hand, our experienced work force and proximity to key markets.
We equally have a team of certified, highly trained and experienced computer repair engineers and technicians, a team with excellent qualifications and experience in various niche areas in the computer sales and service industry. Aside from the synergy that exists in our carefully selected workforce, our services will be guided by best practices in the industry.
Lastly, all our employees will be well taken care of, and their welfare package will be among the best within our category in the industry. It will enable them to be more than willing to build the business with us and help deliver our set goals and achieve all our business aims and objectives.
9. SALES AND MARKETING STRATEGY
- Sources of Income
Harry & Barry® Computer Sales & Services Center, LLC is established with the aim of maximizing profits in the computer sales and services industry and we are going to go all the way to ensure that we do all it takes to meet and surpass the expectations of all our clients.
Harry & Barry® Computer Sales & Services Center, LLC will generate income by;
- Computer Cloning and upgrade
10. Sales Forecast
One thing is certain, there would always be corporate organizations and individuals who would need to purchase computers and accessories. We are well positioned to take on the available market in Sioux Falls – South Dakota and we are quite optimistic that we will meet our set target of generating enough profits from our first six months of operation.
We have been able to critically examine the computer sales and services market, we have analyzed our chances in the industry and we have been able to come up with the following sales forecast. The sales projections are based on information gathered on the field and some assumptions that are peculiar to similar startups in Sioux Falls – South Dakota.
- First Year: $350,000
- Second Year: $750,000
- Third Year: $1.2 million
N.B : This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown and there won’t be any major competitor offering same products and services as we do within the same location. Please note that the above projection might be lower and at the same time it might be higher.
- Marketing Strategy and Sales Strategy
We are mindful of the fact that there are stiff competitions in the computer sales and services industry, hence we have been able to hire some of the best marketing experts to handle our sales and marketing.
Our sales and marketing team will be recruited based on their vast experience in the industry and they will be trained on a regular basis so as to be well equipped to meet their targets and the overall business goal of Harry & Barry® Computer Sales & Services Center, LLC.
Our corporate goal is to grow Harry & Barry® Computer Sales & Services Center, LLC to become one of the top 10 computer sales and services brands in the United States of America which is why we have mapped out strategies that will help us take advantage of the available market and grow to become a major force to reckon with not only in Sioux Falls – South Dakota but also in other cities in the United States of America.
Harry & Barry® Computer Sales & Services Center, LLC is set to make use of the following marketing and sales strategies to attract clients;
- Introduce our computer sales and services center by sending introductory letters alongside our brochure to individuals, corporate organizations and key stake holders in and around Sioux Falls – South Dakota.
- Promptness in bidding for computer supply, installation, repair, networking and maintenance contract from the government and other cooperate organizations
- Advertise our business in relevant business magazines, newspapers, TV and radio stations.
- List our business in yellow pages’ ads (local directories)
- Attend relevant international and local expos, seminars and business fairs et al
- Create different packages for different category of clients in order to work with their budgets and still deliver excellent services
- Leverage on the internet to promote our business
- Engage direct marketing approach
- Encourage word of mouth marketing from loyal and satisfied clients
11. Publicity and Advertising Strategy
We have been able to work with our in-house brand and publicity consultant to help us map out publicity and advertising strategies that will help us walk our way into the heart of our target market. We are set to become the number one choice for both corporate and individual clients in the whole of the Sioux Falls and beyond which is why we have made provisions for effective publicity and advertisement of our computer sales and services company.
Below are the platforms we intend to leverage on to promote and advertise Harry & Barry® Computer Sales & Services Center, LLC;
- Place adverts on both print (newspapers and magazines) and electronic media platforms
- Sponsor relevant community based events/programs
- Leverage on the internet and social media platforms like Instagram, Facebook, twitter, YouTube, Google + et al to promote our services.
- Install our billboards in strategic locations all around Sioux Falls – South Dakota.
- Engage in roadshows from time to time in targeted neighborhoods.
- Distribute our fliers and handbills in target areas.
- List our computer sales and services company in local directories/yellow pages
- Advertise our computer sales and services company in our official website and employ strategies that will help us pull traffic to the site.
- Ensure that all our staff members wear our branded shirts and all our vehicles are well branded with our company logo.
12. Our Pricing Strategy
At Harry & Barry® Computer Sales & Services Center, LLC we will keep the prices of our products and services below the average market rate by keeping our overhead low and by collecting payment in advance from corporate organizations who would purchase our products or hire our services. In addition, we will also offer special discounted rates to all our customers at regular intervals.
We are aware that there are some one – off jobs or government contracts like computer supply, installation, repair, networking and maintenance which are always lucrative, we will ensure that we abide by the pricing model that is expected from contractors or organizations that bid for such contracts.
- Payment Options
The payment policy adopted by Harry & Barry® Computer Sales & Services Center, LLC is all inclusive because we are quite aware that different customers prefer different payment options as it suits them but at the same time, we will ensure that we abide by the financial rules and regulation of the United States of America.
Here are the payment options that Harry & Barry® Computer Sales & Services Center, LLC will make available to her clients;
- Payment via bank transfer
- Payment with cash
- Payment via credit cards/Point of Sale Machines (POS Machines)
- Payment via online bank transfer
- Payment via check
- Payment via mobile money transfer
- Payment via bank draft
In view of the above, we have chosen banking platforms that will enable our clients make payments for the purchase of our products or our services without any stress on their part. Our bank account numbers will be made available on our website and promotional materials for this purpose.
13. Startup Expenditure (Budget)
From our market survey and feasibility studies, we have been able to come up with a detailed budget on achieving our aim of establishing a standard and highly competitive computer sales and services company in Sioux Falls – South Dakota and here are the key areas where we will spend our startup capital;
- The total fee for registering the business in the Unites States of America – $750 .
- Legal expenses for obtaining licenses and permits as well as the accounting services (software, P.O.S machines and other software) – $3,300.
- Marketing promotion expenses for the grand opening of Harry & Barry® Computer Sales & Services Center, LLC in the amount of $3,500 and as well as flyer printing (2,000 flyers at $0.04 per copy) for the total amount of $3,580.
- The cost for hiring business consultant – $2,500.
- Insurance (general liability, workers’ compensation and property casualty) coverage at a total premium – $2,400.
- The cost for payment of rent for 12 months at $1.76 per square feet in the total amount of $105,600.
- The cost for shop remodeling (construction of racks and shelves) – $20,000.
- Other start-up expenses including stationery ( $500 ) and phone and utility deposits ( $2,500 ).
- Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $60,000.
- The cost for start-up inventory (stocking with a wide range of computers such as desktops, notebook computers and software, as well as accessories like printers, scanners and keyboards. et al from different manufacturing brands) – $200,000
- The cost for counter area equipment – $9,500.
- The cost for store equipment (cash register, security, ventilation, signage) – $13,750
- The cost of purchase and installation of CCTVs: $10,000 .
- The cost for the purchase of office furniture and gadgets (Computers, Printers, Telephone, TVs, Sound System, tables and chairs et al): $4,000.
- The cost of launching a website: $600 .
- The cost for our opening party: $7,000 .
- Miscellaneous: $10,000.
We would need an estimate of three hundred and fifty thousand dollars ( $350,000 ) to successfully set up our computer sales and services store in Sioux Falls – South Dakota.
Generating Startup Capital for Harry & Barry® Computer Sales & Services Center, LLC
Harry & Barry® Computer Sales & Services Center, LLC is a business that will be owned and managed by Engr. Harry Jordan and his friend and business partner Barry Martins. They are the financiers of the business which is why they decided to restrict the sourcing of the startup capital for the business to just three major sources.
These are the areas we intend generating our startup capital;
- Generate part of the startup capital from personal savings and sale of his stocks.
- Generate part of the startup capital from friends and other extended family members.
- Generate a larger chunk of the startup capital from the bank.
N.B: We have been able to generate about $150,000 ( Personal savings $120,000 and soft loan from family members $30,000 ) and we are at the final stages of obtaining a loan facility of $200,000 from our bank. All papers and documents have been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.
14. Sustainability and Expansion Strategy
The future of a business lies in the number of loyal customers that they have, the capacity and competence of their employees, their investment strategy and business structure. If all of these factors are missing from a business, then it won’t be too long before the business close shop.
One of our major goals of starting Harry & Barry® Computer Sales & Services Center, LLC is to build a business that will survive off its own cash flow without injecting finance from external sources once the business is officially running.
We know that one of the ways of gaining approval and winning customers over is to sell or computers and accessories and offer our computer repair and maintenance services a little bit cheaper than what is obtainable in the market and we are well prepared to survive on lower profit margin for a while.
Harry & Barry® Computer Sales & Services Center, LLC will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and retraining of our workforce is at the top burner.
As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of three years or more. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.
Check List/Milestone
- Business Name Availability Check: Completed
- Business Incorporation: Completed
- Opening of Corporate Bank Accounts: Completed
- Opening Online Payment Platforms: Completed
- Application and Obtaining Tax Payer’s ID: In Progress
- Securing a standard office facility for our studio: Completed
- Application for business license and permit: Completed
- Purchase of Insurance for the Business: Completed
- Conducting Feasibility Studies: Completed
- Generating part of the startup capital from the founders: Completed
- Writing of Business Plan: Completed
- Drafting of Employee’s Handbook: Completed
- Drafting of Contract Documents: In Progress
- Design of Logo for the business: Completed
- Secure trademark for our products: In Progress
- Printing of Promotional Materials: Completed
- Recruitment of employees: In Progress
- Purchase of the needed furniture, office equipment, software applications, electronic appliances and facility facelift: In progress
- Creating official website for the business: In Progress
- Creating Awareness for the business: In Progress
- Health and Safety and Fire Safety Arrangement: In Progress
- Opening party planning: In Progress
- Compilation of the list of products that will be available in our store: Completed
- Establishing business relationship with vendors – manufacturers and suppliers of computers, computer parts and accessories: In Progress
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How to Write a Computer Training Center Business Plan [Sample Template]
Are you about starting a computer training center? If YES, here is a complete sample computer training center business plan template & feasibility report you can use for FREE . Okay, so we have considered all the requirements for starting a computer training center. We also took it further by analyzing and drafting a sample computer training center marketing plan template backed up by actionable guerrilla marketing ideas for computer training centers. So let’s proceed to the business planning section.
Why Start a Computer Training Center?
If you are interested in starting a business in the ICT industry, one of the options open to you especially if you are interested in imparting knowledge is to open a computer training center. Just like most businesses in the ICT industry, computer training center business is open to as many people that are interested in the industry as long as they have the required experience and qualifications.
In order to capture a fair share of the available market in your location, you would need a good website that is Search Engine Optimization (SEO) compliant. The truth is that your website ensures that your business remains visible to your customers. You can even ensure that your customers get to book and pay online so as to make it more convenient for them.
Lastly, you would need a good business plan to be able to launch a successful business and below is a workable computer training center business plant template that will help you to draft yours.
A Sample Computer Training Center Business Plan Template
1. industry overview.
The computer training services industry is made up of centers that offer vocational and technical courses. They also provide courses in computer programming, which include curriculums for software packages, computerized business systems, computer electronics technology and local area network management. It is important to state that computer training centers may also train their students via online platforms.
The computer training services industry provides vocational and certification training in a range of IT-related skills. The industry provides training in computer programming, software development, computer electronics technology and network administration.
Players in this industry range from small private companies providing certified training in specific IT areas, to larger software companies providing training and certifications in their proprietary software such as SAP, Oracle and IBM. Going forward, the computer training services industry is expected to continue declining as competition from other forms of higher education and online learning platforms continue to reduce enrollment in computer training centers.
The Computer Training Services Industry is indeed a large industry and pretty much active in all the countries of the world. Statistics have it that in the united states of America alone, there are about 16,195 registered and licensed computer training centers scattered all across the United States responsible for directly employing about 2,329 people and the industry rakes in a whooping sum of $3 billion annually.
The industry is projected to grow at -0.4 percent annual growth within 2012 and 2017. It is important to state that Skill Soft has a largest chunk of the available market in the industry.
Please note that the computer training industry has low barriers to entry. The majority of the businesses in this industry are owner operated, and there are few major players that control significant portions of the industry’s total market. In addition, classroom facilities and equipment can be rented on an as-needed basis, resulting in relatively low initial infrastructure costs.
The main factors that may prevent new players from joining the industry include course development and accreditation costs, as well as a moderate level of regulation. Among computer training schools, rapidly changing technology can be costly. Operators must balance the benefit of offering up-to-date courses with the cost of producing such coursework.
The tough part as it relates to start-up costs most likely is the need to secure a standard and well – positioned facility. Regardless of moderate barriers to entry, the competitive nature of the industry makes it very difficult for new operators to break even within a short period of time in the industry.
Lastly, the computer training school services industry is pretty much open for aspiring entrepreneurs to launch their business in the industry. One good thing about computer training center business is that the business can be opened in any part of the United States and if proper market survey and feasibility studies are conducted, then you can be rest assured of profitability of the business.
2. Executive Summary
The name of our business is Pinnacle Hub® Computer Training Center, LLC; we are a registered and accredited computer training school that will be located in Atlantic Avenue, – Delray Beach, Florida. We are registered under the United States’ Government. We are well equipped to train people that want to acquire computer or IT related skills.
Pinnacle Hub® Computer Training Center, LLC will offer computer cum IT trainings such as computer programming, computer software package training, computer systems and database training, computer electronics technology training, Local area network (LAN) management training and vocational training.
We are set to service a wide range of clientele in the whole of Atlantic Avenue – Delray Beach, Florida, we will ensure that we regularly update our teaching approach to meet up the trend in the industry.
At Pinnacle Hub® Computer Training Center, LLC we are passionate in the pursuit of excellence with uncompromising services and integrity which is why we have decided to start our own computer training center in Atlantic Avenue – Delray Beach, Florida; we are in the industry to make a positive mark.
We are quite optimistic that our values and quality of service offering will help us drive our computer training center to enviable heights and also help us attract the number of students that will make the business highly profitable. Our company will be dedicated to establishing good business relationship with our students giving them value for their money and reasons why they should continue to recommend their family members and friends to us.
We are in the computer training Industry to favorably compete with other leading brands in the industry both in the United States and in the globe. Our corporate business goal is to be among the top 5 computer training schools in the United States of America.
As a company, we are willing to go the extra mile to invest in some of the finest professionals (computer cum ICT trainers / instructors) we can find and also, we have put processes and structures in place that will ensure that we are always at the top of our game when it comes to impacting knowledge as it relates to our computer training services. We have been able to secure permits from all relevant departments in the State of Florida.
We are quite aware that in order to become the number one choice in our city, we must continue to deliver quality and practical computer training and that is exactly what we will do. We are open to the use of latest technology in our line of business.
Pinnacle Hub® Computer Training Center, LLC is owned and managed by Edgar Jones and his immediate family members. Edgar Jones has a Degree: B.S. in Electrical Engineering from the Massachusetts Institute of Technology; M.S. degree in Computer Science at the University of Wisconsin-Milwaukee; MBA from the University Of Chicago Booth School Of Business.
3. Our Products and Services
Pinnacle Hub® Computer Training Center, LLC is an accredited computer training school that offers a wide range of training services that revolves around the computer training industry. We will be dedicated to establishing good business relationship with our students by giving them value for their money and reasons for why they should continue to recommend their family members and friends to us.
We are in the computer training industry to make profits and we will ensure that we do all that is permitted by the law in the United States to achieve our business aim and objectives. These are the services we will offer as a computer training center;
- Provision of programming training
- Provision of software package training
- Provision of computer systems and database training
- Provision of computer electronics technology training
- Provision of vocational training
- Local area network (LAN) management training
4. Our Mission and Vision Statement
- Our Vision is to become the number one government approved computer training school in the whole of Atlantic Avenue, – Delray Beach, Florida, United States of America.
- Our mission as a government approved computer training school is to develop a highly successful, and profitable computer training center which provides quality training in our community and to become a standard for computer training schools not only in Atlantic Avenue, – Delray Beach, Florida, but also throughout the United States of America and Canada where we intend attracting students.
Our Business Structure
Pinnacle Hub® Computer Training Center, LLC is aware that the success of any business lies in the foundation on which the business is built on, which is why we have decided to build our computer training center on the right business foundation.
As a matter of fact, we will build a computer training center that will be a standard for the computer training school line of business in the United States of America.
We want to build a dedicated workforce that will go all the way to ensure that our students are satisfied and they get value for their money when they enroll in our computer training school. We aware that it takes a business with the right employees and structure to achieve all what we have set to achieve, which is why we will be putting structures and standard operating processes in place that will help us deliver excellent training to our students.
Pinnacle Hub® Computer Training Center, LLC will employ professionals and skilled people to occupy the following position;
- Head of The School / School Coordinator
School Administrator
ICT Instructors
Marketing and Sales Executive
Client Service Executive
5. Job Roles and Responsibilities
Head of the School / School Coordinator:
- Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions.
- Creating, communicating, and implementing the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
- Responsible for fixing prices and signing business deals
- Responsible for providing direction for the business
- Responsible for signing checks and documents on behalf of the company
- Evaluates the success of the organization
- Responsible for overseeing the smooth running of HR and administrative tasks for the computer training school
- Design job descriptions with KPI to drive performance management for tutors (ICT instructors)
- Regularly hold meetings with key stakeholders to review the effectiveness of the schools’ Policies, Procedures and Processes
- Maintains office supplies by checking stocks; placing and expediting orders; evaluating new products.
- Ensures operation of equipment by completing preventive maintenance requirements; calling for repairs.
- Responsible for training, evaluation and assessment of employees
- Oversees the smooth running of the daily activities of the school.
- Responsible for handling computer cum IT trainings such as computer programming training, computer software package training, computer systems and database training, computer electronics technology training, Local area network (LAN) management training and vocational training et al
- Accesses the progress of students under their care
- Ensure that students abide by the rules and regulations of the regulating bodies in the United States of America
- Receives complaints from students and channel it to the appropriate quarters
- Handles any other duty as assigned by the school coordinator.
- Identifies, prioritizes, and reaches out to new students, and business opportunities et al
- Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of development projects.
- Writes winning proposal documents, negotiate fees and rates in line with organizations’ policy
- Responsible for handling business research, market surveys and feasibility studies for clients
- Responsible for supervising implementation, advocate for the student’s needs, and communicate with clients
- Develops, executes and evaluates new plans for expanding sales
- Helps to increase sales and growth for the school.
- Responsible for preparing financial reports, budgets, and financial statements for the organization
- Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.
- Responsible for financial forecasting and risks analysis.
- Performs cash management, general ledger accounting, and financial reporting for one or more properties.
- Responsible for developing and managing financial systems and policies
- Responsible for administering payrolls
- Ensures compliance with taxation legislation
- Handles all financial transactions for the organization
- Serves as internal auditor for the organization.
- Welcomes students and visitors by greeting them in person or on the telephone; answering or directing inquiries.
- Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level
- Through interaction with students on the phone, uses every opportunity to build client’s interest in the company’s products and services
- Manages administrative duties assigned by the school coordinator in an effective and timely manner
- Consistently stays abreast of any new information on the schools’ products, promotional campaigns etc. to ensure accurate and helpful information is supplied to students when they make enquiries
- Distributes mails in the organization
6. SWOT Analysis
Computer training school is one of the many businesses that can easily generate business deals with little stress as long as they are well positioned and equipped to carry out their trainings. We are building a standard computer training center which is why we have decided to subject our business idea to SWOT Analysis.
Ordinarily we can successfully run a normal computer training center without the stress of going through the required protocol of setting up a new business including writing a detailed business plan, but because of the nature of the kind of computer training center we want to establish, we don’t have any option other than to follow due process.
We hired the services of a Business consultant with bias in startups to help us conduct SWOT analysis for our company and she did a pretty job for us. Here is a of the result we got from the SWOT analysis that was conducted on behalf of Pinnacle Hub® Computer Training Center, LLC;
Pinnacle Hub® Computer Training Center, LLC is centrally located in a densely populated residential estate in the heart of Atlantic Avenue, – Delray Beach, Florida; our location is in fact one of our major strengths because we are in a location with the right demography for the kind of business we run.
Another strength that counts for us is the power of our team. We have a team that are considered experts in the computer training school line of business, a team of hardworking and dedicated individuals.
Pinnacle Hub® Computer Training Center, LLC is a new business which is owned by an individual (family), and we may not have the financial muscle to sustain the kind of publicity we want to give our business.
- Opportunities:
We are centrally located in one of the busiest areas in Delray Beach – Florida and we are open to all the available opportunities that the city has to offer. Our business concept and staff strength also positioned us to accommodate over 200 students per time.
The truth is that there are no standard computer training centers within the area where ours is going to be located; the closest one to our proposed location is about 6 miles away. In a nutshell, we do not have any direct competition within our target market area.
Some of the threats that are likely going to confront Pinnacle Hub® Computer Training Center, LLC are unfavorable government policies , seasonal fluctuations, demographic / social factors, downturn in the economy which is likely going to affect consumers spending and of course emergence of new competitors within the same location where our computer training center is located.
7. MARKET ANALYSIS
- Market Trends
The key to attracting students is the ease at which students learn different computer skill sets in a training school. Any computer training center that has good records and loads of positive testimonials from students who have passed through the school will always thrive.
Another common trend in the computer training industry is that in the bid to survive global economic meltdown and to ensure steady flow of income to effectively run the business, most players in the industry engage in other related services. Some of them even go as far as establishing agency services to provide certified ICT professionals for clients and some also offer specialized home training for executive students et al.
8. Our Target Market
Before choosing a location for our computer training center, we conducted thorough feasibility studies and market survey and we were able to identify those who will benefit greatly from our service offerings. Basically, those who will benefit from our service offering are students and workers, people who want to get ICT skills and certifications.
Our Competitive Advantage
Despite the fact that the computer training center business has stiff huddles to scale through does not mean that there are no real competitions in the industry. The truth is that no matter the line of business that you are involved in, as long as it is called business, you will definitely face one form of competition or the other and computer training school is not an exemption.
So, if you are looking towards setting up this type of business, it is advisable to do your due diligence before launching the business if indeed you want to succeed. We are well trained and equipped to compete in the computer training school services industry in the United States of America.
Our competitive edge is that we are a government approved computer training center that is centrally located in a densely populated residential estate in the heart of Delray Beach – Florida; our location is in fact one of our major strengths because we are in a location with the right demography for the kind of business we run. Another strength that counts for us is the power of our team.
Lastly, we have the ability to develop courses for new technology, we have a good reputation and the ability to alter services in favor of market conditions. Plus, all our employees will be well taken care of, and their welfare package will be among the best within our category in the industry. It will enable them to be more than willing to build the business with us and help deliver our set goals and achieve all our business aims and objectives.
9. SALES AND MARKETING STRATEGY
- Sources of Income
Pinnacle Hub® Computer Training Center, LLC is established with the aim of maximizing profits in the computer training school services industry and we are going to go all the way to ensure that we do all it takes to attract clients on a regular basis.
Pinnacle Hub® Computer Training Center, LLC will generate income by offering the following services;
10. Sales Forecast
The fact that the ICT industry is gaining prominence in various aspects of our daily business, means that the services of computer training schools will always be needed.
We are well positioned to take on the available market in and around Delray Beach – Florida and we are quite optimistic that we will meet our set target of generating enough profits from our first six months of operation and grow our computer training center and our student base.
We have been able to critically examine the computer training school line of business, we have analyzed our chances in the industry and we have been able to come up with the following sales forecast.
- First Fiscal Year: N240, 000
- Second Fiscal Year: N650, 000
- Third Fiscal Year: N950, 000
N.B : This projection was done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown or any major competitor offering the same services as we do within the same location. Please note that the above projection might be lower and at the same time it might be higher.
- Marketing Strategy and Sales Strategy
The marketing strategy for Pinnacle Hub® Computer Training Center, LLC is going to be driven by excellent customer service and quality training delivery. We want to drive sales via the output of our jobs and via referral from our satisfied students. We are quite aware of how satisfied students drive business growth especially businesses like computer training schools.
Pinnacle Hub® Computer Training Center, LLC is strategically located and we are going to maximize the opportunities that are available to us, which is why we spent more to locate the business where it will be visible and accessible to our target market.
Our sales and marketing team will be recruited based on their vast experience in the industry and they will be trained on a regular basis so as to be equipped to meet the overall goal of Pinnacle Hub® Computer Training Center, LLC.
Our goal is to grow Pinnacle Hub® Computer Training Center, LLC to become the leading computer training center in Delray Beach – Florida which is why we have mapped out strategies that will help us take advantage of the available market and grow to become a major force to reckon with in our line of business.
Pinnacle Hub® Computer Training Center, LLC is set to make use of the following marketing and sales strategies to attract clients;
- Introduce our computer training center by sending introductory letters alongside our brochure to schools, corporate organizations and other key stake holders in and around Delray Beach – Florida
- Print out fliers and business cards and strategically drop them in offices, libraries, public facilities and train stations et al.
- Use friends and family to spread word about our computer training center
- Post information about our computer training center and the services we offer on bulletin boards in places like schools, libraries, and local coffee shops et al
- Place a small or classified advertisement in the newspaper, or local publication about our computer training center and the services we offer
- Leverage on referral networks such as agencies that will attract students who would need our services.
- Advertise our computer training center in relevant entertainment magazines, newspapers, TV and radio stations.
- Attend relevant expos, seminars, and business fairs et al to market our services
- Engage in direct marketing approach.
- Encourage the use of Word of mouth marketing from loyal and satisfied students.
- Join local chambers of commerce and industry and other relevant groups to market our services.
11. Publicity and Advertising Strategy
Pinnacle Hub® Computer Training Center, LLC is set to create a standard for the computer training school line of business not only in Delray Beach – Florida, but throughout the United States of America which is why we will go all the way to adopt and apply best practices to promote our business.
Good enough there is no hard and fast rule on how to advertise or promote a business like a computer training school. Here are the platforms we intend leveraging on to promote and advertise Pinnacle Hub® Computer Training Center, LLC;
- Encourage our loyal students to help us use Word of Mouth mode of advertisement (referrals)
- Advertise our business in relevant education cum ICT magazines, local newspaper, local TV and radio stations
- Promote our business online via our official website
- List our business inn local directories (yellow pages)
- Sponsor relevant community programs
- Leverage on the internet and social media platforms like Instagram, Facebook, twitter, et al to promote our brand
- Install our billboards in strategic locations all around Delray Beach – Florida
- Direct coupon mailing approach
- Distribute our fliers and handbills in target areas
- Ensure that all our staff members wear our customized clothes; all our official cars are customized and well branded.
12. Our Pricing Strategy
Pinnacle Hub® Computer Training Center, LLC will charge our students flat fees except for few occasions where there will be need for us to charge special students on hourly basis.
At Pinnacle Hub® Computer Training Center, LLC we will keep our fees below the average market rate for all of our students by keeping our overhead low and by collecting payment in advance. In addition, we will also offer special discounted rates to all our students at regular intervals.
We are aware that there are some students that would need special assistance, we will offer flat rate for services that will be tailored to take care of such students’ needs. The prices of our services will be same as what is obtainable in the open market.
- Payment Options
The payment policy adopted by Pinnacle Hub® Computer Training Center, LLC is all inclusive because we are quite aware that different customers prefer different payment options as it suits them but at the same time, we will ensure that we abide by the financial rules and regulation in the United States of America.
Here are the payment options that Pinnacle Hub® Computer Training Center, LLC will make available to her clients;
- Payment via bank transfer
- Payment with cash
- Payment via online bank transfer
- Payment via mobile money platform
- Payment via Point of Sale Machines (POS Machine)
- Payment via check
- Payment via bank draft
In view of the above, we have chosen banking platforms that will enable our clients make payments for our services. Our bank account numbers will be made available on our website and promotional materials.
13. Startup Expenditure (Budget)
In setting up any business, the amount or cost will depend on the approach and scale you want to undertake. If you intend to go big by renting a place, then you would need a good amount of capital as you would need to ensure that your employees are well taken care of, and that your facility is conducive enough for your workers to be creative and productive.
This means that the start-up can either be low or high depending on your vision and aspirations for your business.
The tools and equipment that will be used are nearly the same cost everywhere, and any difference in prices would be minimal and can be overlooked. As for the detailed cost analysis for starting a standard computer training school; it might differ in other countries due to the value of their money.
We have been able to pull cash that will be enough for us to successfully launch a government approved computer training center in Delray Beach – Florida. These are the key areas where we will spend our startup capital on;
- The total fee for registering the business in the United States of America – $750.
- Legal expenses for obtaining licenses and permits – $1,500.
- Marketing promotion expenses (8,000 flyers at $0.04 per copy) for the total amount of – $10,000.
- The total cost for hiring Business Consultant – $5,000.
- The amount needed for the purchase of insurance policy covers (general liability, workers’ compensation and property casualty) coverage at a total premium – $30,800.
- The total cost for the purchase of accounting software, CRM software and Payroll Software – $3,000
- The total cost for leasing facility for the business – $150,000.
- The total cost for the purchase of computers, laptops and other related software and hardware – $280,000
- Other start-up expenses including stationery – $1000
- Phone and utility deposits – $3,500
- Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $40,000
- The cost for the purchase of furniture and gadgets (Computers, Printers, Telephone, TVs, Sound System, snooker board, tables and chairs et al) – $ 4,000.
- The cost of launching a Website – $600
- The cost for our grand opening party – $15,000
- Miscellaneous – $5,000
Going by the report from the market research and feasibility studies conducted, we will need about four hundred and fifty thousand ( 450,000 ) U.S. dollars to successfully set up a medium scale but standard computer training center business in the United States of America.
Generating Startup for Pinnacle Hub® Computer Training Center, LLC
Pinnacle Hub® Computer Training Center, LLC is a business that will be owned and managed by Edgar Jones and his immediate family members. They are the sole financiers of the business which is why they decided to restrict the sourcing of the start up capital for the business to just three major sources.
These are the areas we intend generating our startup capital;
- Generate part of the startup capital from personal savings and sale of his stocks
- Generate part of the startup capital from friends and other extended family members
- Generate a larger chunk of the startup capital from the bank (loan facility).
N.B: We have been able to generate about $150,000 ( Personal savings $100,000 and soft loan from family members $50,000 ) and we are at the final stages of obtaining a loan facility of $300,000 from our bank. All the papers and documents have been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.
14. Sustainability and Expansion Strategy
The future of a business lies in the number of loyal customers that they have, the capacity and competence of their employees, their investment strategy and business structure. If all of these factors are missing from a business, then it won’t be too long before the business closes shop.
One of our major goals of starting Pinnacle Hub® Computer Training Center, LLC is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running.
We know that one of the ways of gaining approval and winning customers over is to offer our ICT training services a little bit cheaper than what is obtainable in the market and we are well prepared to survive on lower profit margin for a while.
Pinnacle Hub® Computer Training Center, LLC will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and retraining of our workforce is at the top burner.
As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of three years or more. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.
Check List/Milestone
- Business Name Availability Check: Completed
- Business Incorporation: Completed
- Opening of Corporate Bank Accounts various banks in the United States: Completed
- Opening Online Payment Platforms: Completed
- Application and Obtaining Tax Payer’s ID: In Progress
- Securing a standard facility and reconstructing the facility: Completed
- Purchase of reliable computers, laptops, hardware and software: Completed
- Application for business license and permit: Completed
- Purchase of Insurance for the Business: Completed
- Conducting Feasibility Studies: Completed
- Generating part of the startup capital from the founders: Completed
- Writing of Business Plan: Completed
- Drafting of Employee’s Handbook: Completed
- Drafting of Contract Documents: In Progress
- Design of Logo for the business: Completed
- Printing of Promotional Materials: Completed
- Recruitment of employees: In Progress
- Purchase of the needed furniture, office equipment, software applications, electronic appliances and facility facelift: In progress
- Creating official website for the business: In Progress
- Creating Awareness for the business: In Progress
- Health and Safety and Fire Safety Arrangement: In Progress
- Establishing business relationship with vendors and key players in various industries: In Progress
More on Education Sector

Computer Repair Business Plan Template
Written by Dave Lavinsky

Computer Repair Business Plan
Over the past 20+ years, we have helped over 1,000 entrepreneurs and business owners create business plans to start and grow their computer repair businesses. On this page, we will first give you some background information with regards to the importance of business planning. We will then go through a computer repair business plan template step-by-step so you can create your plan today.
Download our Ultimate Business Plan Template here >
What Is a Business Plan?
A business plan provides a snapshot of your computer repair business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategy for reaching them. It also includes market research to support your plans.
Why You Need a Business Plan
If you’re looking to start a computer repair business, or grow your existing computer repair business, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your computer repair business in order to improve your chances of success. Your business plan is a living document that should be updated annually as your company grows and changes.
Sources of Funding for Computer Repair Businesses
With regards to funding, the main sources of funding for a computer repair business are personal savings, credit cards, bank loans and angel investors. With regards to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the lender will not only want to confirm that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and bank loans are the most common funding paths for computer repair businesses.
How to Write a Business Plan for a Computer Repair & Maintenance Company
If you want to start a computer repair business or expand your current one, you need a business plan. Below we detail what should be included in each section of your own business plan:
Executive Summary
Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.
The goal of your Executive Summary is to quickly engage the reader. Explain to them the type of computer repair business you are operating and its status. For example, are you a startup, do you have a computer repair business that you would like to grow, or are you operating computer repair businesses in multiple markets?
Next, provide an overview of each of the subsequent sections of your plan. For example, give a brief overview of the computer repair industry. Discuss the type of computer repair business you are operating. Detail your direct competitors. Give an overview of your target customers. Provide a snapshot of your marketing plan. Identify the key members of your team. And offer an overview of your financial plan.
Company Analysis
In your company analysis, you will detail the type of computer repair business you are operating.
For example, you might operate one of the following types of computer repair businesses:
- Hardware repair : this type of business provides repairs to physical units such as PCs and motherboards, game systems, accessories, etc.
- Software repair: this type of business involves troubleshooting, operating system updates, and virus removal.
- IT services: this type of business provides a range of services for IT products and components, including upgrades, installation and maintenance, security testing, technical support, and both hardware and software repairs.
In addition to explaining the type of computer repair business you will operate, the Company Analysis section of your business plan needs to provide background on the business.
Include answers to question such as:
- When and why did you start the business?
- What milestones have you achieved to date? Milestones could include the number of repairs completed, maintenance contracts signed, etc.
- Your legal structure. Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.
Industry Analysis
In your industry analysis, you need to provide an overview of the computer repair industry.
While this may seem unnecessary, it serves multiple purposes.
First, researching the computer repair industry educates you. It helps you understand the market in which you are operating.
Secondly, market research can improve your strategy, particularly if your research identifies market trends.
The third reason for market research is to prove to readers that you are an expert in your industry. By conducting the market research and presenting it in your plan, you achieve just that.
The following questions should be answered in the industry analysis section:
- How big is the PC repair industry (in dollars)?
- Is the market declining or increasing?
- Who are the key competitors in the market?
- Who are the key suppliers in the market?
- What trends are affecting the industry?
- What is the industry’s growth forecast over the next 5 – 10 years?
- What is the relevant market size? That is, how big is the potential market for your computer repair business? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.
Customer Analysis
The customer analysis section must detail the computer service customers you serve and/or expect to serve.
The following are examples of customer segments: small businesses, nonprofits, government entities, and individuals.
As you can imagine, the customer segment(s) you choose will have a great impact on the type of PC repair business you operate. Clearly, government entities would respond to different marketing promotions than nonprofits, for example.
Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, include a discussion of the ages, genders, locations and income levels of the customers you seek to serve. Because most computer repair businesses primarily serve customers living in the same city or town, such demographic information is easy to find on government websites.
Psychographic profiles explain the wants and needs of your computer service customers. The more you can understand and define these needs, the better you will do in attracting and retaining your customers.
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Competitive Analysis
Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.
Direct competitors are other computer repair businesses.
Indirect competitors are other options that customers have to purchase from that aren’t direct competitors. This includes warranty repair options, or from dedicated in-house IT teams.
With regards to direct competition, you want to describe the other PC repair businesses with which you compete. Most likely, your direct competitors will be computer repair businesses located very close to your location.

For each such competitor, provide an overview of their businesses and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as:
- What types of customers do they serve?
- Do they specialize in specific services (i.e. PC repair, Apple product repair, software services, etc.)?
- What is their pricing (premium, low, etc.)?
- What are they good at?
- What are their weaknesses?
With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.
The final part of your competitive analysis section is to document your areas of competitive advantage. For example:
- Will you provide either a wider range or more specialized range of services?
- Will you offer features such as mobile repair?
- Will you provide superior customer service?
- Will you offer better pricing?
Think about ways you will outperform your competition and document them in this section of your plan.
Marketing Plan
Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a computer maintenance and repair company, your marketing plan should include the following:
Product : In the product section, you should reiterate the type of computer repair company that you documented in your Company Analysis. Then, detail the specific products you will be offering. For example, in addition to PC hardware repair, will your PC repair business provide software upgrade services?
Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of your marketing plan, you are presenting the services you offer and their prices.
Place : Place refers to the location of your computer repair company. Document your location and mention how the location will impact your success. For example, will you operate from a physical office, or will you primarily interact with clients at their home or place of business? In this section, discuss how your location will affect demand for your services.
Promotions : The final part of your marketing plan is the promotions section. Here you will document how you will drive customers to your location(s). The following are some promotional methods you might consider:
- Advertising in local papers and magazines
- Reaching out to local websites
- Signs and billboards
- Social media marketing
- Local radio advertising
Operations Plan
While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.
Everyday short-term processes include all of the tasks involved in running your PC repair business, including marketing, providing consultations, troubleshooting, providing the actual repairs, keeping abreast of new technology, etc.
Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to repair your 100th PC, or when you hope to reach $X in revenue. It could also be when you expect to open a computer repair business in a new location.
Management Team
To demonstrate your computer repair business’ ability to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company.
Ideally you and/or your team members have direct experience in managing PC repair businesses. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.
If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act like mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in repairing electronics, or successfully running IT businesses.
Financial Plan
Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet and cash flow statements.
Income Statement : an income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenues and then subtracts your costs to show whether you turned a profit or not.
In developing your income statement, you need to devise assumptions. For example, will you provide hardware repairs exclusively, or will you also offer help desk services and software upgrades? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.
Balance Sheets : Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your computer repair business, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a bank writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.
Cash Flow Statement : Your cash flow statement will help determine how much money you need to start or grow your business, and make sure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt.
In developing your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a PC repair business:
- Office build-out
- Cost of buying or leasing a company vehicle
- Cost of office supplies such as computers and software
- Payroll or salaries paid to staff
- Business insurance
- Taxes and permits
- Legal expenses
Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your office lease, or an overview of the services you offer.
Putting together a business plan for your computer repair business is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will really understand the computer repair industry, your competition, and your customers. You will have developed a marketing plan and will really understand what it takes to launch and grow a successful computer repair business.
Computer Repair Business Plan FAQs
What is the easiest way to complete my computer repair business plan.
Growthink's Ultimate Business Plan Template allows you to quickly and easily complete your Computer Repair Business Plan.
What is the Goal of a Business Plan's Executive Summary?
The goal of your Executive Summary is to quickly engage the reader. Explain to them the type of computer repair business you are operating and the status; for example, are you a startup, do you have a computer repair business that you would like to grow, or are you operating a chain of computer repair businesses?
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Other Helpful Business Plan Articles & Templates

Computer Business Center
by BPN Staff 3 Comments
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TABLE OF CONTENT OF COMPUTER BUSINESS CENTER BUSINESS
1.0 Executive Summary
2.0 Background
2.1 Introduction
2.2 Vision and Mission
2.3 Ownership of the enterprise
2.4 Legal Status
2.5 Location and Facilities
2.6 Products/ Services
2.7 Business Strategy
2.8 Key Success Factors
2.9 Revenue Base
3.0 Marketing and clients
3.1 Nature and Size
3.2 Target Clients
3.3 Key competitors and players
3.4 Quality Assurance
3.5 Demand/ Supply Analysis
3.7 Technology
3.8 Competitive Edge
4.0 Marketing plan
4.1 Marking plan
4.2 Promotion and distribution strategy
4.3 Alliances
4.4 Market Positioning
4.5 SWOT Analysis
5.0 Organization and management
5.1 Organizational Structure
5.2 Management Team
5.3 Personnel Plan
5.4 External Support
5.5 Values and Norms of the company
6.0 Legal, regulatory, Social and environmental issues
6.1 Legal Issues
6.2 Regulatory Issues
6.3 Social Issues
6.4 Environmental issues
7.0 Financial plan
7.1 Project Plan cost
7.2 Project Plan and Funding requirement
7.3 Projected income statement
7.4 Projected Cash- Flow Statement
7.5 Projected Balance Sheet
7.6 Profitability Analysis
7.7 Break- Even Analysis
8.0 Risk analysis, Contingency Plan and Exit strategy
8.1 Risk analysis and mitigates.
8.2 Contingency plan
8.3 Exit Strategy
9.0 Other Considerations
1.0 EXECUTIVE SUMMARY OF COMPUTER BUSINESS CENTER BUSINESS PLAN
1.1 This recommendation is related to the proposal by Ifeanyi Uchechukwu Justice to establish a business center in University of Nigeria Enugu Campus.
1.2 The amount needed for the proposed investment is N1,996,00 with N996, 000 as fixed capital and N1,000,000 agency fund.
1.3 Our vision is to reach the demand of computer service by the year 2012.
1.4 Location: the proposed location is University of Nigeria, Enugu campus.
1.5 A ready market exists for the business. Prospective clients include: Tutors, primary/ secondary students and staff, Academic staff, corporate bodies and the entire university community.
1.6 The financial projections reveal a good level of liquidity and stability. The projected turnover for year one, two and three respectively. profits for year one is N1,230,000 increasing to N1,996,000 in year two and N1,913,993 in year three.
1.7 The funding requirement is N1, 000,000 as the promoter is committing N996, 000 to the project.
1.8 The enterprise competition edge is the management’s strong technical skill gathered during over five years practical experiences of the business center envisioned high profile customer care services and a tendency to imposed into interest service
1.9 The profitability indictors are extracted from the projections
1.10 CONCLUSION AND RECOMMENDATION
– From the point of view the analysis of our market survey. The proposed project is found to be technically feasible, financially viable and economically desirable.
The project offers good investment benefits. We therefore highly recommended it for funding and implementation.
Business Center Business Plan
2.0 BACKGROUND of the computer business centre business proposal
2.1 INTRODUCTION The business enterprise opened for the past five years now, student center University of Nigeria Nuskka campus as a result of assessment studies that there is no standard business centre with complete equipment for operation. CHEKY J COMPUTER has operated in a professional way that has met the standard needs of clients. The centre has created jobs and wealth for our teeming youths it has reduced unemployment and re-occurring crime waves.
2.2 VISION AND MISSION
The vision of CHEKY J COMPUTER is to be number one computer qualitative and efficient services firm in Enugu state and its environs . Our mission is to offer professional computer services providing highly computer facilitate with highly capable and motivated staff.
2.3 OWNERSHIP OF THE ENTERPRISE
CHEKY J COMPUTER is a private enterprise owned by Ifeanyi Uchechukwu Justice, is a third year student of Banking and Finance department of University of Nigeria, Enugu campus.
LEGAL STATUS
CHEKY J COMPUTER is a business entity which is in the process of being registered with the corporate affairs commission under the aforementioned business name. It will be registered CHEKY J COMPUTER and located at student center University of Nigeria Enugu campus.
LOCATION AND FACILITATES
The business enterprise is located at student center University of Nigeria Enugu campus. The choice of the site was informed by its strategic location as listed below:
– proximity to the target clients
– availability of electricity
– easy accessibility
– fair cost of rent
– security
– business networking potentials
2.4 PRODUCTS / SERVICES
The enterprise will provide standard business and computer services.
These services include:
– Typing and photocopying
– Spiral binding
– Laminating
– Scanning
– Selling of stationary
– Colour printing
– Certificate and cards designing
– Data processing
2.5 BUSINESS STRATEGY
The business enterprise is located in a decent environment . the standard charges are 20% lower than local competitors. Highly qualified personnel for perfect
services were employed . A good corporate image is maintained by
CHEKY J COMPUTER to boost good corporate public relations. And our innovative services are appeal to customer to evoke their patronage
2.6 KEY SUCCESS FACTORS
The key success factors for CHEKY J COMPUTER are:
– The deployment of highly skilled motivated personnel
– Adequate equipment for all the services
– The practical business knowledge acquired form the entrepreneurship development programme training will equip CHEKY J COMPUTER to manage properly and succeed in the competitive business world .
2.9 REVENUE BASE
The revenue base has a strong sustainability and profitability profile. This is as a result of extensive demand for computer services which include: computer typing, photocopying of credential/ document spiral binding of materils and selling of stationary that expand the business strongly .
3.0 MARKET AND CLIENTS
3.1 NATURE AND SIZE
GET THE COMPLETE COMPUTER CENTER BUSINESS PROPOSAL / FEASIBILITY REPORT . To place an order, pay N10,000 to
GTBank (Guaranty Trust Bank) Account Name – Chudi-Oji Chukwuka Account No – 0044157183
After payment text your name and e-mail address to 08060565721 and you’ll receive your COMPUTER CENTER BUSINESS PLAN / FEASIBILITY STUDY IN NIGERIA .

August 20, 2021 at 10:53 am
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Computer Software Business Plan Sample
MAR.03, 2021

Computer software business plan for starting your own company
Do you want to start a computer software business? Well, the business has immense demand these days. Firstly, because of the introduction of software that enhance business efficiency and productivity. And second, due to the coronavirus that has made people work from home.
Starting this business doesn’t require you to occupy a large space. However, the startup costs are still high. Mainly because of the costs of software and the salaries of software experts.
To make sure that your business is started and run efficiently, you must create a business plan computer software. To help you in making an accurate business continuity plan computer software company for your business, we’re providing here a business plan for software product . This sample business plan software for mac and pc is written for a computer software startup, Tech Solutions.
Computer Software Business Plan Summary
2.1 the business.
Tech Solutions will be a registered and insured computer software business. The business will provide all sorts of management, business, engineering, analytics, and computer repair software. The company will also offer software that allows integration with hardware devices. Moreover, some hardware accessories will also be sold by the company.
In this business plan sample of an online computer repair and sales of hardware and software, we’ll be providing all details of Tech Solutions for your guidance.
2.2 Management of Computer Software Company
To ensure the smooth and successful running of your business, it is essential to first create a business plan template for computer software. In your computer software reseller business plan, you should mention all details of how you will establish your business, hire the staff, purchase the inventory, and software for reselling. Moreover, it should explain a proper management structure that will allow you to cater to unexpected orders, staff problems, and financial issues.
2.3 Customers of Computer Software Company
Tech Solutions identified the following groups of people as its target customers:
- Companies & Businesses
- Engineering Schools
- Others (Retail Stores & General Public)
2.4 Business Target
We aim to earn and maintain a CSAT score above 90% within a year of our launch. Financially, we aim at earning a profit margin of $32.3k per month by the end of the three years of our launch.

Company Summary
3.1 company owner.
Tech Solutions will be owned by Dustin Grant. Dustin is a software engineer who has also acquired a master’s degree in business administration after his graduation. He has worked in a software firm for two years but eventually decided to start his own business plan for software product .
3.2 Why the computer software business is being started
Dustin started the computer software business to be an entrepreneur and earn huge profits. Throughout his academic and service years, he remained associated with software businesses. Therefore, at the time of starting his own business plan for software product , he believed the computer software business to be the best choice for him.
3.3 How the pc software business will be started
Step1: Develop computer hardware and software business plan
The first step to start this business would be to create a computer software and technology business plan. Dustin had adequate knowledge to develop the business continuity plan for computer software company, therefore he did the task himself. If you think that you don’t possess the required skillset to develop a business plan software for apple computers or any other relevant service, you must hire a professional for doing so.
Step2: Define your brand
After planning everything about your business plan for software product , you should step into the execution phase. This is the time to acquire licenses, registrations, inventory, and required software and hardware. Meanwhile, you should define your business values and services so that people can know about you.
Step3: Start the recruitment
The next step is to recruit the most component and skillful employees for your business plan for software product . A good approach is to also give them a few months of training so that they can learn to collaborate with each other.
Step4: Promote & market
After establishing your workplace and workforce, the next step is to promote your competitive advantages.
Step5: Establish a web presence
A strong web presence is inevitable for a software company. Since software services can be provided online, your customers are more likely to search about you on Google. Therefore, to offer your services on a wider scale, it is a must to establish a strong online presence.

Products of Computer Software Company
In your computer software retail business plan, you should also include the services you want to offer. To decide your services, you should study some guide to writing a computer software business plan examples. This will give you a broader idea of what other people are offering in the domain.
The products offered by Tech Solutions are provided below:
- Billing Software
- Asset Management software
- Clear Analytics
- Metric Insights
- SAP BusinessObjects
- StudioCloud
- Autodesk Revit
- JavaScript and more.
- Network Interface Cards
- Expansion cards
- Power supply unit
- Motherboard
- Optical disc drive
- Microprocessor
- Hard disk drive and more.
Marketing Analysis of Computer Software Business
Your business plan for computer software is incomplete unless you have done a detailed marketing analysis in it. Since purchasing software and hiring the persons who can run those software is a costly operation. Therefore, it is a must for you to purchase only the software that are demanded by your target customers. Knowing your target market will help you in understanding which type of software you should acquire. Moreover, by analyzing customers’ buying patterns you can figure out whether or not you should purchase a certain software.
In this computer programs business plan we’re providing the market analysis done for Tech Solutions. Dustin carried out a detailed marketing analysis before developing business plan software for mac computers and other devices. His special focus was to offer software products that weren’t offered by his market competitors.
5.1 Market Trends
The market stats for computer software-related companies are extremely good. According to IBISWorld, market size of $564bn is held just by online computer software sellers in the United States. The trends for business analytics software businesses are also highly encouraging. According to the same source, more than 4.5k such businesses are running in the United States successfully. The business has grown by 22.8% in the past five years, from 2016 to 2021. And is expected to grow more by 13.3% in 2021 alone.
5.2 Marketing Segmentation
The groups of target customers identified by Tech Solutions are provided in this computer software business plan sample.

5.2.1 Companies/ Businesses & Organizations
The first group of our target customers will comprise organizations and enterprises that need management and cloud-based intelligent software to manage their business plan for software product . They are expected to be our potential customers as they will need the latest software support to enhance their productivity.
5.2.2 Engineering Schools & Firms
The second group of our target customers will be the universities and firms that make use of engineering software. They may include design engineering firms, software firms, and manufacturing firms.
5.2.3 Others
The third category includes all other people and businesses who may need software and hardware. For example, retail stores are expected to get billing software from us. High school students are believed to purchase hardware accessories from us etc.
5.3 Business Target
Our business targets are
- To achieve a Net Promoter Score above 50 by the end of the two years of our launch.
- To earn and maintain a CSAT score above 90% within a year of our launch.
- To earn a net profit margin of $32.3k per month by the end of the third year
- To achieve and maintain an average ranking above 4.75 throughout our service years.
5.4 Product Pricing
Our prices are a little higher as compared to our market competitors. It is because of the continuous software support and training we’ll be providing free of cost.
Marketing Strategy of Computer Software Business
In your business plan computer software company you should also include the ways, you will adopt to outperform your competitors. Ideally, you should analyze your competitive benefits, sales business strategy , and forecasted sales in this part of computer software training business plan.
6.1 Competitive Analysis
- Our biggest competitive benefit is that we’re providing free training to our customers. People who will purchase software from us will be given 10-12 days of training so that they can use all the features of the software.
- We are highly customer-oriented. Our collaborative staff will remain in touch with you to provide you expert advice whenever you face any technical issues with the provided software.
- Our software offerings are more than all of our competitors. Therefore, we expect to get more customers than them.
6.2 Sales Strategy
- We’ll establish a strong web and social media presence to reach out to a wider audience.
- To advertise our services, we’ll make use of Google Local ads service, and local newspaper.
- We’ll send our sales executive to several companies and organizations to let them know about us.
- We’ll provide a 20% discount on all of our software for the first month of our launch.
- We’ll provide a 30% discount on all of our hardware products for the first two months of our launch.
6.3 Sales Monthly

6.4 Sales Yearly

6.5 Sales Forecast

Personnel plan
The skills and performance of your employees are the things that will impact your business impression in the long run. To make your startup a success, it is essential to hire your employees with great care. And develop a human resource management plan to help them improve over time.
In this computer hardware software business plan, we’re providing the personnel plan of Tech Solutions.
7.1 Company Staff
Dustin will hire the following employees for his business:
- 1 Co-Manager to manage the company’s operations
- 4 Software Engineers to develop software and train people
- 2 IT Experts to maintain IT systems
- 2 Computer Technicians to help maintain the machinery
- 2 Sales Executives to discover new ventures for the company
- 1 Accountant to maintain financial records
- 1 Store Manager to manage hardware sales
7.2 Average Salary of Employees
Financial plan.
Though opening a computer software business doesn’t require you to rent a large space or procure huge inventory, still, the costs of starting and running this business are high. It is because many business software are very expensive especially those which are cloud-based and agile. And secondly, the salaries of highly expert software engineers are also high. Therefore, the finances of this business plan for software product need to be managed.
The best way for managing your finances, investments, profits, and losses is to develop a financial plan. In this computer software business plan sample we’re providing the financial plan that Dustin developed for Tech Solutions.
8.1 Important Assumptions
8.2 break-even analysis.

8.3 Projected Profit and Loss
8.3.1 profit monthly.

8.3.2 Profit Yearly

8.3.3 Gross Margin Monthly

8.3.4 Gross Margin Yearly

8.4 Projected Cash Flow

8.5 Projected Balance Sheet
8.6 business ratios.
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Computer Support Business Plan
Start your own computer support business plan
I Tech Solutions
Executive summary executive summary is a brief introduction to your business plan. it describes your business, the problem that it solves, your target market, and financial highlights.">.
I Tech Solutions is a consulting-oriented company, intending to fill in the market need for a professional, customer-focused computer company. The company emphasizes service and support to differentiate itself from more price-oriented computer companies. We are on the brink of penetrating a lucrative market in a rapidly growing industry. The current trend towards an increase in the number of entrepreneurs and competition amongst existing companies presents an opportunity for I Tech Solutions to penetrate this market.
Located at (discussion omitted), we realize that, for us to prosper, we need to be flexible and responsive, to delight clients by providing them with what they want, when they want it, and before the competition can offer it. The company intends to achieve this through a solutions approach that is customer-centric, and in which the customer’s business objectives enjoy top priority.
Once the needs and processes are understood and described, leading edge products and best-of-industry skills will be applied to design and develop a fitting solution to enable the client’s business in the most cost effective way.
Our marketing strategy will be based mainly on ensuring that clients know what need the service(s) is able to fulfill, and making the right service and information available to the right target client. We intend to implement a market penetration strategy that will ensure that our services are well known and respected in our respective industry. Our strategy will convey a sense of quality and satisfaction in every picture, every promotion, and every publication. Our promotional strategy will involve traditional advertising, Internet marketing, personal selling, public relations, and direct marketing, details of which are provided in the marketing section of this plan.
It is important to recognize that make our intangible resources, such as our ability to relate to customers regarding their needs and wants, management style, corporate culture and commitment. These elements will differentiate us from our competitors and contribute towards the development of a sustainable competitive advantage.
In a nutshell, we don’t intend to just market and sell our product and services, but to provide customized services and products that will enable our clients to optimize their output and, assist in the attainment of their goals and objectives. However, for us to attain the above stated we shall need funding from outside investors.
Note : All currency values in the charts and tables are expressed in the Botswana Pula (P).

1.1 Objectives
Our business strategy will revolve around the need to provide quality products and services to our various target customers. This shall be undertaken through the establishment of a professional team and the provision of quality, custom-designed services, catering to the client’s particular needs.
We intend to attain the following objectives:
- Develop a follow-up strategy to gauge performance with all our clients.
- To continuously formalize and measure cross-functional working communication so as to ensure that the various departments work harmoniously towards attainment of company objectives.
- To instill a culture of continuous improvement in beating standards of customer satisfaction and efficiency.
- We are fully committed to supporting growth and development in the economy.
1.2 Keys to Success
The keys to the projects’ success will undoubtedly be effective market segmentation through identification of several niche markets and implementation strategies. The key success factors will include the following:
- Excellence in fulfilling the promise: completely confidential, reliable, trustworthy expertise, and service(s) through the provision of an uncompromising service. This dictates that we have the latest technology, hardware, software, and well-trained personnel so as to deliver this promise.
- Timeous response to clients’ orders: we cannot afford to delay our clients for whatever reason, as this will have a negative bearing on our image, reputation, and future business. We need to be continually communicating with the client, ensuring we provide needs-based solutions.
- Skill and depth of knowledge: Considering the nature of our services and their relative infancy on the market, the skill and depth of knowledge of our personnel is of utmost importance in determining the provision of the service(s) to the end-users.
- Clear product and marketing positioning: Not wanting to be associated with the numerous vendors on the market, we intend to aggressively market our business and the services we provide in order to be at the top of our clients’ minds.
- Leveraging from a large pool of expertise: The company’s various alliances with technological and training partners shall prove invaluable. The skills and intellectual capacity these partners will have in the fields of product support, design and system integration, implementation and execution, lifecycle support and understanding, training, and in the application of new technology are intangible benefits to I Tech Solutions.
1.3 Mission
Company Values
I Tech Solutions is committed to the fair and ethical treatment of employees and stakeholders. This shall be undertaken through implementation of the following company values:
- We intend to be a responsible corporate citizen, fulfilling our obligations as an integral member of society. Our business decisions will give appropriate weight and consideration to social and environmental impacts.
- We intend to provide products and services of uncompromising quality.
- We intend to seek mutually beneficial and enduring relationships in all the commitments that we make, ensuring that they are straightforward and honest. Our communication will be open and accurate, both internally and externally.
- We will intend to uphold all the above company values, promoting our employees to do likewise.
Through implementation of the company values, we believe that we will be able to attain our goals and objectives for the benefit of all concerned, in particular, the communities in which we will operate.
I Tech Solutions is built on the assumption that the management of information technology for business is like legal advice or accounting, in that it is not inherently a do-it-yourself prospect, and requires outside expertise to install and implement it. Smart business people need to find quality vendors of reliable hardware, software, service, and support. They need to use these quality vendors as they use their other professional service suppliers: as trusted allies.
I Tech Solutions intends to be such a solution provider. We will serve our clients as trusted allies, providing them with the loyalty of a business partner and the economics of an outside vendor. We want to make sure that our clients have what they need to run their businesses as well as possible, with maximum efficiency and reliability. Many of our information applications will be mission critical, so we will give our clients the assurance that we will be there when they need us. The above is well summarized in our mission statement which is as follows:
“The company is dedicated to leveraging emerging technologies to provide the highest level of quality products and services, customer service, and security.”
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McCarthy Business Center
1525 McCarthy Blvd. Milpitas, CA 95035 ( Map ) 408-457-7890
McCarthy Business Center provides a professional corporate office environment in California's Silicon Valley near the San Jose International Airport. Our flexible on-site management staff provides a full array of business services and support on an as-needed basis to increase your productivity and reduce your expenses.
We offer a large variety of furnished executive suites from 100sqft on up, as well as virtual offices and conference facilities. You can be sure to find an office space solution that fits your business requirements.
Rent space by day, month or year - there are no long term lease commitments! Please give us a call at (408)457-7890 to arrange a tour. Your office can be ready for you to start working the next day!

IMAGES
VIDEO
COMMENTS
How to Start a Computer Business: 11 Steps (with Pictures) Business Business by Industry How to Start a Computer Business Download Article parts 1 Aligning Your Skills and Goals With the Market 2 Succeeding in the Computer Business 3 Starting a Small Business: Some Basics Other Sections Related Articles References Article Summary
A Sample Computer Sales & Services Business Plan Template Table of Content 1. Industry Overview 2. Executive Summary 3. Our Products and Services 4. Our Mission and Vision Statement 5. Job Roles and Responsibilities 6. SWOT Analysis 7. MARKET ANALYSIS 8. Our Target Market 9. SALES AND MARKETING STRATEGY 10. Sales Forecast 11.
The computer training services industry is made up of centers that offer vocational and technical courses. They also provide courses in computer programming, which include curriculums for software packages, computerized business systems, computer electronics technology and local area network management.
A business plan provides a snapshot of your computer repair business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategy for reaching them. It also includes market research to support your plans. Why You Need a Business Plan
Start your own computer support business plan I Tech Solutions Financial Plan We want to finance growth mainly through cash flow and equity. We recognize that this means we will have to grow more slowly than we might like. The most important factor in our case is collection days.
1.0 EXECUTIVE SUMMARY OF COMPUTER BUSINESS CENTER BUSINESS PLAN 1.1 This recommendation is related to the proposal by Ifeanyi Uchechukwu Justice to establish a business center in University of Nigeria Enugu Campus. 1.2 The amount needed for the proposed investment is N1,996,00 with N996, 000 as fixed capital and N1,000,000 agency fund.
Step1: Develop computer hardware and software business plan The first step to start this business would be to create a computer software and technology business plan. Dustin had adequate knowledge to develop the business continuity plan for computer software company, therefore he did the task himself.
Our business strategy will revolve around the need to provide quality products and services to our various target customers. This shall be undertaken through the establishment of a professional team and the provision of quality, custom-designed services, catering to the client’s particular needs. We intend to attain the following objectives:
We offer a large variety of furnished executive suites from 100sqft on up, as well as virtual offices and conference facilities. You can be sure to find an office space solution that fits your business requirements. Rent space by day, month or year - there are no long term lease commitments! Please give us a call at (408)457-7890 to arrange a tour.